World wide web advertising : exploring a new advertising environment
by Carolynn R. Tomory Johnson
| Year of publication: |
1999
|
|---|---|
| Authors: | Johnson, Carolynn R. Tomory |
| Subject: | Internet | Marketing | Online-Werbung | Umweltanalyse |
| Extent: | VII, 107 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | English |
| Thesis: | Lafayette, Ind., Purdue Univ., Diss., 1999 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004878137