Would Indian consumers move from kirana stores to organized retailers when shopping for groceries?
Year of publication: |
2009
|
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Authors: | Goswami, Paromita ; Mishra, Mridula S. |
Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 21.2009, 1, p. 127-143
|
Subject: | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Indien | India |
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