Yindyamarra : value co-creation with Aboriginal Australians
Year of publication: |
2023
|
---|---|
Authors: | Lawrence, Jayne ; Lock, Mark ; Kleinschafer, Jodie ; Naden, Phillip ; Gibbs, Cassandra ; Gordon, Joseph ; Burmeister, Oliver K. |
Published in: |
International journal of market research. - Thousand Oaks, CA : Sage Publishing, ISSN 2515-2173, ZDB-ID 2066720-6. - Vol. 65.2023, 2/3, p. 191-214
|
Subject: | co-creation | cultural safety | first nations | health | marketing | weaving methodologies | Australien | Australia | Indigene Völker | Indigenous peoples | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Indianer | Native Americans |
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