Your Google Game Plan for Success : Increasing Your Web Presence with Google AdWords, Analytics and Website Optimizer
Year of publication: |
1994 ; 1st ed.
|
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Authors: | Teixeira, Joe |
Publisher: |
Hoboken : Wiley |
Subject: | Website | Suchmaschine | Search engine | Online-Marketing | Internet marketing | Electronic Commerce | E-commerce | Internet | Beziehungsmarketing | Relationship marketing |
Extent: | 1 online resource (459 pages) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Description based on publisher supplied metadata and other sources. pt. 1. Getting startedpt. 2. Google AdWords -- pt. 3. Google Analytics -- pt. 4. Google Website Optimizer -- pt. 5. Executing your game plan -- pt. 6. Wrapping it up. |
ISBN: | 978-0-470-94021-1 ; 978-0-470-64164-4 |
Source: | ECONIS - Online Catalogue of the ZBW |
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