ZP-Stichwort : Vignetten-Experiment
Year of publication: |
2011
|
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Authors: | Kunz, Jennifer ; Linder, Stefan |
Published in: |
Zeitschrift für Planung & Unternehmenssteuerung. - Berlin : Springer, ISSN 1613-8392, ZDB-ID 2111017-7. - Vol. 21.2011, 2, p. 211-222
|
Subject: | Betriebswirtschaftslehre | Business economics | Verhalten | Behaviour | Conjoint-Analyse | Conjoint analysis | Experiment |
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