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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Alan, Alev Kocak"
~subject:"Viral marketing"
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How do people adopt information on social media? : the role of e-WOM in revealing travel itineraries
Aksoy, Nilsah Cavdar
;
Alan, Alev Kocak
;
Kabadayi, Ebru Tumer
- In:
International journal of internet marketing and …
15
(
2021
)
5/6
,
pp. 550-569
Persistent link: https://www.econbiz.de/10012670726
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