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accessRights:"restricted"
~person:"Koo, Win"
~person:"Leckie, Civilai"
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
2
Professional sports
2
Profisport
2
Sport management
2
Sportmanagement
2
Sportmarketing
2
Sports marketing
2
sport management
2
Arbeitsgruppe
1
Beziehungsmarketing
1
Customer satisfaction
1
Football
1
Fußball
1
Gender
1
Geschlecht
1
Kundenzufriedenheit
1
Relationship marketing
1
Sales promotion
1
Sport
1
Sport organization
1
Sportorganisation
1
Sports
1
Team
1
Verkaufsförderung
1
manufacturer's brand attitude
1
repurchase intentions
1
satisfaction
1
season ticket holders/STHs
1
sport
1
sport marketing
1
team identification
1
team identification through apparel
1
university sports team merchandise
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Koo, Win
Leckie, Civilai
Calabuig Moreno, Ferran
2
Aguado-Berenguer, Sergio
1
Alguacil, M.
1
Alguacil, Mario
1
Amanpreet Singh
1
Baker, Bradley J.
1
Behzad Foroughi
1
Biscaia, Rui
1
Bredikhina, Nataliya
1
Childs, Michelle
1
Crespo-Hervás, Josep
1
Cuesta-Valiño, Pedro
1
Daou, Lindos
1
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1
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1
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1
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González-Serrano, María Huertas
1
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1
Gómez-Tafalla, Ana María
1
Hardin, Robin
1
Itani, Maher N.
1
Karg, Adam
1
Kunkel, Thilo
1
Loranca-Valle, Cristina
1
McDonald, Heath
1
Milne, George R.
1
Nader, Youssef
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1
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Penelas-Leguía, Azucena
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European Sport management quarterly : ESMQ
1
International journal of sport management and marketing : IJSMM
1
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ECONIS (ZBW)
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Factors affecting consumer repurchase of university sports team merchandise
Childs, Michelle
;
Hardin, Robin
;
Koo, Win
- In:
International journal of sport management and marketing …
19
(
2019
)
5/6
,
pp. 389-406
Persistent link: https://www.econbiz.de/10012168855
Saved in:
2
Female season ticket holders : how their satisfaction is derived differently from males
McDonald, Heath
;
Leckie, Civilai
;
Karg, Adam
; …
- In:
European Sport management quarterly : ESMQ
18
(
2018
)
2
,
pp. 156-174
Persistent link: https://www.econbiz.de/10011890879
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