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isPartOf:"Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken"
~isPartOf:"Journal of global marketing"
~isPartOf:"Journal of media business studies"
~isPartOf:"Spiegel-Verlagsreihe Fach & Wissen"
~subject:"2007-2008"
~subject:"Advertising planning"
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2007-2008
Advertising planning
Print advertising
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Printwerbung
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Advertising
4
Estimation
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advertising
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Presseverlag
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Anzeige
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Australien
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Hingorani, Anurag G.
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Pelz, Richard
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Wirtz, Bernd W.
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Journal of global marketing
Journal of media business studies
Spiegel-Verlagsreihe Fach & Wissen
International journal of advertising : the quarterly review of marketing communications
2
Journal of advertising : official publication of the American Academy of Advertising
2
CIE discussion papers
1
Die Stern-Bibliothek
1
Forum Kommunikation und Medien
1
Info: die Zeitschriften des Axel-Springer-Verlages
1
Instant success series
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of consumer behaviour : an international research review
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Reihe: Marketing, Handel und Management
1
Sport, Medien und Kommunikation : Beiträge des 6. Deutschen Sportökonomie-Kongresses
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The journal of industrial economics
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ECONIS (ZBW)
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Marketing competencies of publishers and ad sales success : an empirical analysis
Wirtz, Bernd W.
;
Pelz, Richard
;
Ullrich, Sebastian
- In:
Journal of media business studies
8
(
2011
)
1
,
pp. 23-46
Persistent link: https://www.econbiz.de/10009579037
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2
Scratching the surface of skincare product advertising in Australia
Hingorani, Anurag G.
- In:
Advertising and communication : proceedings 4th …
,
(pp. 301-306)
.
2005
Persistent link: https://www.econbiz.de/10003353838
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