//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"European journal of marketing : EJM"
~isPartOf:"Marketing intelligence & planning"
~subject:"Behavioural loyalty"
~subject:"Perceived quality"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand loyalty"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Behavioural loyalty
Perceived quality
Brand loyalty
24
Consumer behaviour
21
Konsumentenverhalten
21
Brand management
19
Markenführung
19
Brand
18
Markenartikel
18
Markentreue
16
Beziehungsmarketing
14
Brand image
14
Markenimage
14
Relationship marketing
14
Customer satisfaction
5
Kundenzufriedenheit
5
Brand equity
3
Confidence
3
Vertrauen
3
Brand awareness
2
Brand trust
2
Brands
2
Consumer behavior
2
Handelsmarke
2
Luxury goods
2
Luxusgüter
2
Social relations
2
Soziale Beziehungen
2
Store brand
2
Achievement vanity
1
Active brand
1
Advertising
1
Ausgaben
1
Brand architecture
1
Brand attachment
1
Brand commitment
1
Brand coolness
1
Brand experience
1
Brand familiarity
1
Brand identity
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Augusto, Mário Gomes
1
Laurent, Gilles
1
Lisboa, João Veríssimo
1
Pappu, Ravi
1
Quester, Pascale G.
1
Rungie, Cam
1
Torres, Pedro Marcelo
1
Uncles, Mark
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
Marketing intelligence & planning
Journal of Product & Brand Management
3
The journal of brand management : an international journal
3
European Journal of Marketing
2
International journal of hospitality management
2
The journal of product & brand management
2
Asia Pacific journal of marketing and logistics
1
Corporate Management Ecosystem in Emerging Economies : Global Perspectives
1
IIMB management review
1
Journal of Business Research
1
Journal of Fashion Marketing and Management
1
Journal of Fashion Marketing and Management: An International Journal
1
Journal of Open Innovation: Technology, Market, and Complexity
1
Journal of Service Theory and Practice
1
Journal of business research : JBR
1
Journal of fashion marketing and management
1
Journal of open innovation : technology, market, and complexity
1
Marketing Intelligence & Planning
1
The marketing review
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How does brand innovativeness affect brand loyalty?
Pappu, Ravi
;
Quester, Pascale G.
- In:
European journal of marketing : EJM
50
(
2016
)
1/2
,
pp. 2-28
Persistent link: https://www.econbiz.de/10011453142
Saved in:
2
Determining the causal relationships that affect consumer-based brand equity : the mediating effect of brand loyalty
Torres, Pedro Marcelo
;
Augusto, Mário Gomes
;
Lisboa, …
- In:
Marketing intelligence & planning
33
(
2015
)
6
,
pp. 944-956
Persistent link: https://www.econbiz.de/10011447747
Saved in:
3
Integrating consumer characteristics into the stochastic modelling of purchase loyalty
Rungie, Cam
;
Uncles, Mark
;
Laurent, Gilles
- In:
European journal of marketing : EJM
47
(
2013
)
10
,
pp. 1667-1690
Persistent link: https://www.econbiz.de/10010201724
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->