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isPartOf:"European retail research"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Logistics & retail management : emerging issues and new challenges in the retail supply chain"
~person:"Paul, Justin"
~subject:"Value creation"
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European retail research
Journal of business research : JBR
Logistics & retail management : emerging issues and new challenges in the retail supply chain
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Hyper-personalization, co-creation, digital clienteling and transformation
Jain, Geetika
;
Paul, Justin
;
Śrīvāstava, Arcanā
- In:
Journal of business research : JBR
124
(
2021
),
pp. 12-23
Persistent link: https://www.econbiz.de/10012493870
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