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isPartOf:"Handbook of research on effective marketing in contemporary globalism"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"International marketing review"
~person:"Babin, Barry J."
~subject:"Luxury goods"
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Babin, Barry J.
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Handbook of research on effective marketing in contemporary globalism
Asia Pacific journal of marketing and logistics
International marketing review
Journal of business research : JBR
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Drivers of attitudes toward luxury and counterfeit products : the moderating role of interpersonal influence
Iyer, Rajesh
;
Babin, Barry J.
;
Eastman, Jacqueline …
- In:
International marketing review
39
(
2022
)
2
,
pp. 242-268
Persistent link: https://www.econbiz.de/10013396179
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