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isPartOf:"International journal of sport management and marketing : IJSMM"
~person:"Baptista, João"
~subject:"Brand image"
~subject:"Konsumentenverhalten"
~subject:"sports marketing"
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Baptista, João
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Intellectual capital assets and brand value of English football clubs
Leitão, João
;
Baptista, João
- In:
International journal of sport management and marketing …
19
(
2019
)
1/2
,
pp. 8-34
Persistent link: https://www.econbiz.de/10012059489
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