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isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing"
~person:"Nordfält, Jens"
~person:"Yang, Zhiyong"
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Consumer behaviour
16
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16
Einzelhandel
6
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Beziehungsmarketing
4
Ladengestaltung
4
Relationship marketing
4
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Nordfält, Jens
Yang, Zhiyong
Laroche, Michel
27
Ko, Eunju
22
Grewal, Dhruv
18
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Bartikowski, Boris
12
Kukar-Kinney, Monika
12
Roggeveen, Anne L.
12
Balaji, M. S.
11
Chebat, Jean-Charles
11
Filieri, Raffaele
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Richard, Marie-Odile
11
Septianto, Felix
11
Teng, Lefa
11
Dwivedi, Yogesh Kumar
10
Oppewal, Harmen
10
Seo, Yuri
10
Beatty, Sharon E.
9
Mattila, Anna S.
9
Shukla, Paurav
9
Veloutsou, Cleopatra
9
Choi, Jeonghye
8
Gupta, Suraksha
8
Gustafsson, Anders
8
Merchant, Altaf
8
Verhoef, Peter C.
8
Aiello, Gaetano
7
Arslanagic-Kalajdzic, Maja
7
Burton, Scot
7
Donthu, Naveen
7
Evanschitzky, Heiner
7
Geuens, Maggie
7
Jha, Subhash
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
McLean, Graeme J.
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Melewar, T. C.
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Journal of business research : JBR
Journal of retailing
Journal of marketing research
4
Journal of marketing
3
Journal of the Academy of Marketing Science
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of bank marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Product & Brand Management
1
Journal of consumer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of marketing theory and practice
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Journal of public policy & marketing
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Journal of retailing and consumer services
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The journal of product & brand management
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ECONIS (ZBW)
16
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1
Utilising eye-tracking data in retailing field research : a practical guide
Nordfält, Jens
;
Ahlbom, Carl-Philip
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 148-160
Persistent link: https://www.econbiz.de/10014527112
Saved in:
2
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
3
When do product crises hurt business? : a meta-analytic investigation of negative publicity on consumer responses
Yang, Zhiyong
;
Freling, Traci
;
Sun, Sijie
; …
- In:
Journal of business research : JBR
150
(
2022
),
pp. 102-120
Persistent link: https://www.econbiz.de/10013365603
Saved in:
4
A meta-analytic investigation of consumer response to anthropomorphic appeals : the roles of product type and uncertainty avoidance
Velasco, Franklin
;
Yang, Zhiyong
;
Janakiraman, Narayanan
- In:
Journal of business research : JBR
131
(
2021
),
pp. 735-746
Persistent link: https://www.econbiz.de/10012545115
Saved in:
5
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
6
Development of theory of mind on online social networks : evidence from Facebook, Twitter, Instagram, and Snapchat
Gentina, Élodie
;
Chen, Rui
;
Yang, Zhiyong
- In:
Journal of business research : JBR
124
(
2021
),
pp. 652-666
Persistent link: https://www.econbiz.de/10012493994
Saved in:
7
Regulatory focus and consumption of counterfeit luxury goods : roles of functional theories of attitudes and perceived similarity
Wang, Li
;
Jin, Manhui
;
Yang, Zhiyong
- In:
Journal of business research : JBR
107
(
2020
),
pp. 50-61
Persistent link: https://www.econbiz.de/10012156676
Saved in:
8
The type-of-internet-access digital divide and the well-being of ethnic minority and majority consumers : a multi-country investigation
Bartikowski, Boris
;
Laroche, Michel
;
Jamal, Ahmad
; …
- In:
Journal of business research : JBR
82
(
2018
),
pp. 373-380
Persistent link: https://www.econbiz.de/10011771916
Saved in:
9
How product-environment brightness contrast and product disarray impact consumer choice in retail environments
Reynolds-McIlnay, Ryann
;
Morrin, Maureen
;
Nordfält, Jens
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 266-282
Persistent link: https://www.econbiz.de/10011744775
Saved in:
10
Enhancing customer engagement through consciousness
Ghrewal, Dhruv
;
Roggeveen, Anne L.
;
Sisodia, Rajendra
; …
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 55-64
Persistent link: https://www.econbiz.de/10011704690
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