//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of consumer behaviour : an international research review"
~subject:"Befragung"
~subject:"Marktforschung"
~subject:"Media usage"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Web 2.0"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Befragung
Marktforschung
Media usage
Social Web
22
Social web
22
Consumer behaviour
9
Konsumentenverhalten
9
Viral marketing
5
Virales Marketing
5
Internet marketing
4
Internet usage
4
Internetnutzung
4
Online-Marketing
4
Beziehungsmarketing
3
Relationship marketing
3
Computerspiel
2
Facebook, Inc.
2
Großbritannien
2
Jugendliche
2
Market research
2
Marketing management
2
Marketingmanagement
2
Mediennutzung
2
Personality psychology
2
Persönlichkeitspsychologie
2
Social relations
2
Soziale Beziehungen
2
United Kingdom
2
Video game
2
Youth
2
2010-2011
1
Advertising effects
1
Betriebliche Wertschöpfung
1
Body weight
1
Business history
1
Canterbury (Neuseeland, Provinz)
1
Canterbury (New Zealand, Province)
1
Cognition
1
Confidence
1
Creativity
1
more ...
less ...
Type of publication
All
Article
3
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
4
Author
All
Berthon, Pierre R.
1
Dennis, Charles
1
Harris, Lisa
1
Heinonen, Kristina
1
Pehlivan, Ekin
1
Pitt, Leyland F.
1
Sarican, Funda
1
more ...
less ...
Published in...
All
Journal of consumer behaviour : an international research review
International journal of market research : JMRS ; the journal of the Market Research Society
20
International journal of internet marketing and advertising : IJIMA
7
Young consumers : insight and ideas for responsible marketers
7
International journal of market research
6
Journal of advertising research
6
Qualitative market research : an international journal
6
SpringerLink / Bücher
6
Web-Monitoring : Gewinnung und Analyse von Daten über das Kommunikationsverhalten im Internet
5
Journal of marketing research : JMR
4
Social-Media-Handbuch : Theorien, Methoden, Modelle
4
Information systems research : ISR
3
International journal on media management : JMM
3
Journal of retailing and consumer services
3
Journal of the Academy of Marketing Science
3
Journal of vacation marketing : an international journal
3
NBER working paper series
3
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
3
Social Web
3
Springer eBook Collection
3
The journal of consumer marketing
3
Web 2.0-Anwendungen zur Informationsgewinnung von Unternehmen : Nutzungsmöglichkeiten für Marktforschung, Innovationsmanagement und CRM
3
American economic review
2
Aus Politik und Zeitgeschichte : APuZ
2
Dienstleistungsmarketing, Kommunikationspolitik und Tourismus
2
Digitale Dämmerung : die Entmaterialisierung der Medienwirtschaft
2
Electronic commerce research and applications
2
European Advertising Academy
2
Handbook of social media management : value chain and business models in changing media markets
2
Harvard Business School Entrepreneurial Management Case
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business research : JBR
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of internet commerce
2
Journal of marketing
2
Journal of media business studies
2
Journal of organizational computing and electronic commerce
2
Journal of promotion management : JPM
2
Journal of strategic marketing
2
Journal of travel and tourism marketing
2
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumer activity in social media : managerial approaches to consumers' social media behavior
Heinonen, Kristina
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
6
,
pp. 356-364
Persistent link: https://www.econbiz.de/10009424836
Saved in:
2
Engaging customers on Facebook : challenges for e-retailers
Harris, Lisa
;
Dennis, Charles
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
6
,
pp. 338-346
Persistent link: https://www.econbiz.de/10009424839
Saved in:
3
Mining messages : expoloring consumer response to consumer- vs. firm-generated ads
Pehlivan, Ekin
;
Sarican, Funda
;
Berthon, Pierre R.
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
6
,
pp. 313-321
Persistent link: https://www.econbiz.de/10009424857
Saved in:
4
Special issue : Untangling the web : exploring the boundaries of social media and consumer generated content
Pitt, Leyland F.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009424870
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->