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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Springer eBook Collection / Business and Economics"
~isPartOf:"The journal of product & brand management"
~person:"Baron, Steve"
~subject:"Customer integration"
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Journal of marketing management : MM
Industrial marketing management : the international journal for industrial and high-tech firms
Springer eBook Collection / Business and Economics
The journal of product & brand management
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How customer "learn" to work for retailers
Cassidy, Kim
;
Baron, Steve
;
Lu, Xiaoming
- In:
Journal of marketing management : MM
31
(
2015
)
17/18
,
pp. 1747-1772
Persistent link: https://www.econbiz.de/10011406190
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