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isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Journal of travel and tourism marketing"
~subject:"Brand image"
~subject:"Tourism"
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Search: subject_exact:"Beziehungsmanagement"
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Brand image
Tourism
Beziehungsmarketing
166
Relationship marketing
166
Consumer behaviour
86
Konsumentenverhalten
86
Customer satisfaction
64
Kundenzufriedenheit
64
Dienstleistungsqualität
47
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47
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41
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Tourism marketing
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Han, Heesup
6
Hyun, Sunghyup Sean
4
Kaushik, Arun Kumar
3
Kim, Wansoo
3
Kumar, Vikas
3
Yu, Jongsik
3
Ahn, Jiseon
2
Wong, IpKin Anthony
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Al-Ansi, Amr
1
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1
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1
Chiang, Lanlung
1
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1
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1
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1
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Journal of marketing research : JMR
Journal of travel and tourism marketing
Journal of business research : JBR
105
The journal of product & brand management
78
Journal of retailing and consumer services
71
The journal of brand management : an international journal
65
International journal of hospitality management
38
Asia Pacific journal of marketing and logistics
31
Tourism management : research, policies, practice
30
Cogent business & management
29
Psychology & marketing
23
Industrial marketing management : the international journal for industrial and high-tech firms
22
Tourism management perspectives : TMP
22
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
21
International journal of contemporary hospitality management
20
Journal of hospitality marketing & management
19
Journal of strategic marketing
19
European journal of marketing : EJM
18
International journal of internet marketing and advertising : IJIMA
18
Marketing intelligence & planning
17
Journal of marketing management : MM
15
Journal of promotion management : innovations in planning and applied research
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
13
Journal of marketing communications
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
11
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
11
The service industries journal
11
European journal of marketing
10
Journal of destination marketing & management
10
Journal of the Academy of Marketing Science
10
SpringerLink / Bücher
10
The journal of services marketing
10
Global business review
9
Journal of business ethics : JOBE
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
9
Pakistan journal of commerce and social sciences
9
The journal of business & industrial marketing
9
European research studies
8
International review on public and non-profit marketing
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
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ECONIS (ZBW)
40
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1
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
2
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
3
Unveiling the mediating effects of destination gender on tourist loyalty
Ren, Wengu
;
Pan, Li
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 705-725
Persistent link: https://www.econbiz.de/10014566286
Saved in:
4
Converting idol attachment into place attachment : a study of fan tourists' idol-following travel
Yan, Huili
;
Wei, Yuzhi
;
Xiong, Hao
;
Wang, Luqing
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 775-790
Persistent link: https://www.econbiz.de/10014566311
Saved in:
5
Well-known or well-liked? : the effects of brand reputation on customers' responses to service failure
Liu, Mengzhen
;
Xiong, Wei
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 221-241
Persistent link: https://www.econbiz.de/10014369784
Saved in:
6
How product design affects repurchase intention, eWOM, and museum visit intention : museum mystery boxes in China
Lin, Feng
;
Ryu, Kisang
- In:
Journal of travel and tourism marketing
40
(
2023
)
5
,
pp. 434-451
Persistent link: https://www.econbiz.de/10014369822
Saved in:
7
The antecedents and consequences of brand authenticity in the restaurant industry : robot service employees versus human service employees
Hwang, Jinsoo
;
Kim, Heather Markham
;
Joo, Kyu-Hyeon
; …
- In:
Journal of travel and tourism marketing
39
(
2022
)
2
,
pp. 256-270
Persistent link: https://www.econbiz.de/10013352878
Saved in:
8
The influence of perceived risks on yacht voyagers' service appraisals : evaluating customer-to-customer interaction as a risk dimension
Paker, Neslihan
;
Gök, Osman
- In:
Journal of travel and tourism marketing
38
(
2021
)
6
,
pp. 582-596
Persistent link: https://www.econbiz.de/10012623380
Saved in:
9
Attributes of medical tourism destination brands : case study of the Korean medical tourism market
Yu, Jongsik
;
Seo, Jungwoon
;
Hyun, Sunghyup Sean
- In:
Journal of travel and tourism marketing
38
(
2021
)
1
,
pp. 107-121
Persistent link: https://www.econbiz.de/10012440375
Saved in:
10
Customer experience and engagement in tourism destinations : the experiential marketing perspective
Rather, Raouf Ahmad
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 15-32
Persistent link: https://www.econbiz.de/10012289255
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