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isPartOf:"Journal of retailing"
~language:"eng"
~person:"Dass, Mayukh"
~person:"Levy, Michael"
~person:"Murray, Chase C."
~person:"Sloot, Laurens M."
~person:"Thomas, Jacquelyn S."
~type:"article"
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Category Management
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Category management
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Retail trade
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2
Konsumentenverhalten
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Retail assortment
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Dass, Mayukh
Levy, Michael
Murray, Chase C.
Sloot, Laurens M.
Thomas, Jacquelyn S.
Talukdar, Debabrata
2
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1
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Journal of retailing
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International journal of retail & distribution management
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ECONIS (ZBW)
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On the extendibility of brands with subordinate versus basic category concepts
Topaloglu, Omer
;
Kumar, Piyush
;
Dass, Mayukh
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 394-404
Persistent link: https://www.econbiz.de/10013256052
Saved in:
2
Strategic assortment decisions in information-intensive and turbulent environments
Dekimpe, Marnik G.
;
Gielens, Katrijn
;
Raju, Jagmohan Singh
- In:
Journal of retailing
87
(
2011
),
pp. 17-28
Persistent link: https://www.econbiz.de/10009269268
Saved in:
3
Joint optimization of product price, display orientation and shelf-space allocation in retail category management
Murray, Chase C.
;
Talukdar, Debabrata
;
Gosavi, Abhijit
- In:
Journal of retailing
86
(
2010
)
2
,
pp. 125-136
Persistent link: https://www.econbiz.de/10003988220
Saved in:
4
Why is assortment planning so difficult for retailers? : a framework and research agenda
Mantrala, Murali K.
;
Levy, Michael
;
Kahn, Barbara E.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10003834510
Saved in:
5
The impact of brand delisting on store switching and brand switching intentions
Sloot, Laurens M.
;
Verhoef, Peter C.
- In:
Journal of retailing
84
(
2008
)
3
,
pp. 281-296
Persistent link: https://www.econbiz.de/10003782186
Saved in:
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