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isPartOf:"Journal of sport management : the official journal of the North American Society of Sport Management"
~isPartOf:"International journal of e-business research : an official publication of the Information Resources Management Association"
~isPartOf:"International journal of revenue management : IJRM"
~isPartOf:"The journal of gambling business and economics"
~person:"Karg, Adam"
~subject:"Relationship marketing"
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Journal of sport management : the official journal of the North American Society of Sport Management
International journal of e-business research : an official publication of the Information Resources Management Association
International journal of revenue management : IJRM
The journal of gambling business and economics
European Sport management quarterly : ESMQ
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Predicting season ticket holder retention using rich behavioral data
Karg, Adam
;
Tamaddoni, Ali
;
McDonald, Heath
;
Ewing, Michael
- In:
Journal of sport management : the official journal of …
35
(
2021
)
5
,
pp. 426-439
Persistent link: https://www.econbiz.de/10012651050
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