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isPartOf:"Journal of sport management : the official journal of the North American Society of Sport Management"
~person:"Ko, Yong Jae"
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Ko, Yong Jae
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Journal of sport management : the official journal of the North American Society of Sport Management
International journal of sports marketing & sponsorship
2
Sport management review
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Corporate reputation review
1
European Sport management quarterly : ESMQ
1
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ECONIS (ZBW)
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Effects of relative size and homogeneity of sports fan community on potential fans' support intentions
Asada, Akira
;
Ko, Yong Jae
;
Jang, Wonseok
- In:
Journal of sport management : the official journal of …
34
(
2020
)
2
,
pp. 103-119
Persistent link: https://www.econbiz.de/10012293240
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2
Conceptualizing relative size and entitativity of sports fan community and their roles in sport socialization
Asada, Akira
;
Ko, Yong Jae
- In:
Journal of sport management : the official journal of …
33
(
2019
)
6
,
pp. 530-545
Persistent link: https://www.econbiz.de/10012145793
Saved in:
3
Determinants of word-of-mouth influence in sport viewership
Asada, Akira
;
Ko, Yong Jae
- In:
Journal of sport management : the official journal of …
30
(
2016
)
2
,
pp. 192-206
Persistent link: https://www.econbiz.de/10011489242
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