//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of strategic marketing"
~isPartOf:"Cogent business & management"
~isPartOf:"Journal of business economics : JBE"
~isPartOf:"Journal of international marketing"
~isPartOf:"Journal of marketing theory and practice"
~isPartOf:"Journal of marketing"
~person:"Hulland, John"
~subject:"Consumer behaviour"
~subject:"Emerging economies"
~subject:"Market entry"
~subject:"Markteintritt"
~subject:"Relationship marketing"
~subject:"Unternehmenserfolg"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingkonzeption"
Narrow search
Delete all filters
| 13 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Emerging economies
Market entry
Markteintritt
Relationship marketing
Unternehmenserfolg
Marketing management
3
Marketingmanagement
3
Firm performance
2
Ambidextrous organization
1
Ankündigungseffekt
1
Announcement effect
1
Börsengang
1
Börsenkurs
1
Erfolgsfaktor
1
Flexibility
1
Flexibilität
1
Initial public offering
1
Investitionsentscheidung
1
Investment decision
1
Longitudinal analysis
1
Längsschnittanalyse
1
Market share
1
Marktanteil
1
Organisationale Ambidextrie
1
Pharmaceutical industry
1
Pharmaindustrie
1
Share price
1
Strategic management
1
Strategisches Management
1
Success factor
1
equity offerings
1
financial market performance
1
marketing resources
1
marketing–finance interface
1
signaling
1
strategic flexibility
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Hulland, John
Kumar, V.
4
Morgan, Neil A.
4
Palmatier, Robert W.
4
Ngo, Liem Viet
3
O'Cass, Aron
3
Verhoef, Peter C.
3
Bae, Mikyeung
2
Butler, Timothy D.
2
Coffie, Stanley
2
Crick, James M.
2
Feng, Hui
2
Grewal, Rajdeep
2
Joshi, Sharad L.
2
Kushwaha, Tarun
2
Li, Julie Juan
2
Merrilees, Bill
2
Nuryakin
2
Rego, Lopo L.
2
Sahi, Gurjeet Kaur
2
Sarkees, Matthew
2
Sheth, Jagdish N.
2
Siahtiri, Vida
2
Venkatesan, Rajkumar
2
Zhou, Kevin Zheng
2
Ab Hamid, Siti Ngayesah
1
Abdullateef, Aliyu Olayemi
1
Abid, Aman
1
Affonso, Felipe M.
1
Ahi, Ali
1
Ahmed, Salma
1
Ailawadi, Kusum L.
1
Akaka, Melissa Archpru
1
Al-Afeef, Mohammad Abdel Mohsen
1
Al-Eitan, Ghaith N.
1
Al-Homaidi, Eissa A.
1
Al-Rawashdeh, Hani Ali Aref
1
AlKhawaldeh, Bashar Younis Subeih
1
Alafeef, Mahmoud Abdel Muhsen Irsheid
1
Alexandre, Maria T.
1
more ...
less ...
Published in...
All
Journal of strategic marketing
Cogent business & management
Journal of business economics : JBE
Journal of international marketing
Journal of marketing theory and practice
Journal of marketing
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
The journal of personal selling & sales management : JPSSM
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Investments in exploitation and exploration capabilities : balance versus focus
Sarkees, Matthew
;
Hulland, John
;
Chatterjee, Rabikar
- In:
Journal of marketing theory and practice
22
(
2014
)
1
,
pp. 7-23
Persistent link: https://www.econbiz.de/10010346484
Saved in:
2
Aggressive marketing strategy following equity offerings and firm value : the role of relative strategic flexibility
Kurt, Didem
;
Hulland, John
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 57-74
Persistent link: https://www.econbiz.de/10009793060
Saved in:
3
Ambidextrous organizations and firm performance : the role of marketing function implementation
Sarkees, Matthew
;
Hulland, John
;
Prescott, John
- In:
Journal of strategic marketing
18
(
2010
)
2
,
pp. 165-184
Persistent link: https://www.econbiz.de/10003978355
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->