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isPartOf:"Journal of travel and tourism marketing"
~person:"Chi, Xiaoting"
~person:"Meng, Bo"
~person:"Prebensen, Nina K."
~subject:"Event marketing"
~subject:"Tourism marketing"
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Event marketing
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Brauerei
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Chi, Xiaoting
Meng, Bo
Prebensen, Nina K.
Arcodia, Charles
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Journal of travel and tourism marketing
Scandinavian journal of hospitality and tourism
1
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ECONIS (ZBW)
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1
Cultivating and disseminating a festival image : the case of the Qingdao International Beer Festival
Chi, Xiaoting
;
Meng, Bo
;
Zhou, Heng
;
Han, Heesup
- In:
Journal of travel and tourism marketing
39
(
2022
)
4
,
pp. 373-393
Persistent link: https://www.econbiz.de/10013417039
Saved in:
2
Dramatizing an event through a promotional film : testing image effects
Mathisen, Line
;
Prebensen, Nina K.
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 672-689
Persistent link: https://www.econbiz.de/10010246311
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