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isPartOf:"Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport"
~isPartOf:"International journal of event and festival management"
~source:"econis"
~subject:"Brand image"
~subject:"Management"
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Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
International journal of event and festival management
European Sport management quarterly : ESMQ
20
Journal of sport management : the official journal of the North American Society of Sport Management
16
Sport management review
15
International journal of sport management and marketing : IJSMM
14
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
Journal of business research : JBR
4
Journal of travel and tourism marketing
4
Tourism management : research, policies, practice
4
Tourism management perspectives : TMP
4
International journal of advertising : the quarterly review of marketing communications
3
International journal of sports marketing & sponsorship
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Sport, Business and Management : an international journal ; SBM
3
Asia Pacific journal of marketing and logistics
2
European journal of operational research : EJOR
2
Focus Dienstleistungsmarketing
2
International journal of contemporary hospitality management
2
International journal of sport finance
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of hospitality marketing & management
2
Journal of strategic marketing
2
Journal of vacation marketing
2
SpringerLink / Bücher
2
Strategie, Marketing und Informationsmanagement
2
The journal of business & industrial marketing
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism economics : the business and finance of tourism and recreation
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Advances in business strategy and competitive advantage (ABSCA) book series
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Applied economics
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Bayreuther sportökonomie Schriften
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Diskussionspapier des Instituts für Organisationsökonomik : [DP-IO]
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Economic research
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Economics letters
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Economies : open access journal
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Edward Elgar E-Book Archive
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Emerging Markets Journal : EMAJ
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Essays in economic & business history : the journal of the Economic and Business Historical Society
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ECONIS (ZBW)
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1
A long-term study of sport event volunteers : Cincinnati Flying Pig Marathon Weekend in 2012 and 2022
Olberding, Julie Cencula
;
Olberding, Douglas J.
- In:
International journal of event and festival management
15
(
2024
)
2
,
pp. 249-269
Persistent link: https://www.econbiz.de/10014536004
Saved in:
2
Impacts of host city image in the country destination branding in sport mega-event context : exploring cognitive and affective image dimensions
Ferreira, Luciana Brandão
;
Giraldi, Janaina de Moura …
- In:
International journal of event and festival management
13
(
2022
)
4
,
pp. 486-505
Persistent link: https://www.econbiz.de/10013375102
Saved in:
3
Event and community involvement of sport event volunteers
Hallmann, Kirstin
;
Zehrer, Anita
- In:
International journal of event and festival management
8
(
2017
)
3
,
pp. 308-323
Persistent link: https://www.econbiz.de/10011804352
Saved in:
4
Sport participation behaviours of spectators attending major sports events and event induced attitudinal changes towards sport
Ramchandani, Girish
;
Coleman, Richard J.
;
Bingham, Jerry
- In:
International journal of event and festival management
8
(
2017
)
2
,
pp. 121-135
Persistent link: https://www.econbiz.de/10011721579
Saved in:
5
Comparison of sport tourists' and locals' motivation to participate in a running event
Devine, Adrian
;
Devine, Frances
- In:
International journal of event and festival management
6
(
2015
)
3
,
pp. 215-234
Persistent link: https://www.econbiz.de/10011503778
Saved in:
6
Olympische Spiele : mehr als nur eine Marke
Payne, Michael
- In:
Marken und Sport : aktuelle Aspekte der Markenführung …
,
(pp. 531-544)
.
2014
Persistent link: https://www.econbiz.de/10010354023
Saved in:
7
City Branding durch Sportevents
Linley, Michael
- In:
Marken und Sport : aktuelle Aspekte der Markenführung …
,
(pp. 235-254)
.
2014
Persistent link: https://www.econbiz.de/10010354047
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