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isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Barone, Michael J."
~person:"Isaac, Mathew S."
~person:"Schindler, Robert M."
~subject:"Cognition"
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Marketing letters : a journal of research in marketing
Journal of behavioral decision making
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Strategic use of just-below numbers in packaged-foods calorie information
Schindler, Robert M.
;
Isaac, Mathew S.
;
Wang, Rebecca …
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 237-250
Persistent link: https://www.econbiz.de/10014333925
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2
When deal depth doesn't matter : how handedness consistency influences consumer response to horizontal versus vertical price comparisons
Barone, Michael J.
;
Lyle, Keith B.
;
Winterich, Karen Page
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
2
,
pp. 213-223
Persistent link: https://www.econbiz.de/10011339348
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