//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse"
~isPartOf:"Journal of business research : JBR"
~subject:"Consumer behaviour"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Price bundling"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Bundling strategy
59
Leistungsbündel
59
Business services
16
Unternehmensdienstleistung
16
Servitization
15
Industrie
13
Manufacturing industries
13
Innovation
12
Business model
10
Geschäftsmodell
10
Preismanagement
8
Pricing strategy
8
Deutschland
7
Dienstleistungssektor
7
Digital servitization
7
Digitalisierung
7
Digitization
7
Germany
7
Konsumentenverhalten
7
Service industry
7
Theorie
7
Theory
7
Betriebliche Wertschöpfung
6
Business network
6
Product-service systems (PSS)
6
Service innovation
6
Unternehmensnetzwerk
6
Value creation
6
B-to-B-Marketing
5
Business-to-business marketing
5
Beziehungsmarketing
4
Capital goods industry
4
Customer integration
4
Dienstleistung
4
Digitalization
4
Investitionsgüterindustrie
4
Kundenintegration
4
Organisatorischer Wandel
4
Organizational change
4
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Language
All
English
7
Author
All
Alexandrov, Alexei
1
Bae, Joonheui
1
Basu, Amiya
1
Bechwati, Nada Nasr
1
Bedre-Defolie, Özlem
1
Chintagunta, Pradeep K.
1
Jang, Kyeong Kook
1
Kim, Kyung Hoon
1
Liu, Hongju
1
Martínez-Garmendia, Josué
1
Moon, Jihwan
1
Shugan, Steven M.
1
Vitharana, Padmal
1
Xia, Lan
1
Zhu, Ting
1
more ...
less ...
Published in...
All
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
Journal of business research : JBR
Journal of revenue and pricing management
7
Journal of retailing and consumer services
6
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
6
Management science : journal of the Institute for Operations Research and the Management Sciences
5
International journal of industrial organization
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Telecommunications policy : the international journal of digital economy, data sciences and new media
4
International journal of production research
3
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
3
Applied economics
2
Information systems research : ISR
2
International journal of consumer studies
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing research : JMR
2
Journal of marketing theory and practice
2
Journal of service research : JSR
2
Journal of the Academy of Marketing Science
2
Marketing letters : a journal of research in marketing
2
Omega : the international journal of management science
2
The journal of consumer marketing
2
The journal of product & brand management
2
Working paper / Indian Institute of Management, Ahmedabad
2
Annales Universitatis Mariae Curie-Skłodowska / H
1
Applied economics in the digital era : essays in honor of Gary Madden
1
Arts and the market
1
Boston Univ. School of Law, Law and Economics Research Paper
1
Business strategy and the environment
1
California management review
1
Chicago Booth School of Business Research Paper
1
Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
1
Competition and cooperation in economics and business : Proceedings of the Asia-Pacific Research in Social Sciences and Humanities, Depok, Indonesia, 7-9 November 2016, Topics in Economics and Business
1
Controlling & Business Analytics
1
Cross-functional innovation management : perspectives from different disciplines ; to Klaus Brockhoff for his 65. birthday
1
Dienstleistungskolloquium am 21.04.2005 an der Universität Kaiserslautern : [... das 3. Dienstleistungskolloquium ...]
1
Discussion paper / Centre for Economic Policy Research
1
Documents de recherche / ESSEC Centre de Recherche
1
ESCP Europe working paper
1
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Servitization experience measurement and the effect of servitization experience on brand resonance and customer retention
Jang, Kyeong Kook
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
130
(
2021
),
pp. 384-397
Persistent link: https://www.econbiz.de/10012544840
Saved in:
2
Maximizing what? : the effect of maximizing mindset on the evaluation of product bundles
Xia, Lan
;
Bechwati, Nada Nasr
- In:
Journal of business research : JBR
128
(
2021
),
pp. 314-325
Persistent link: https://www.econbiz.de/10012494459
Saved in:
3
Explaining bundle-framing effects with signaling theory
Moon, Jihwan
;
Shugan, Steven M.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
4
,
pp. 668-681
Persistent link: https://www.econbiz.de/10011916608
Saved in:
4
The equivalence of bundling and advance sales
Alexandrov, Alexei
;
Bedre-Defolie, Özlem
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
2
,
pp. 259-272
Persistent link: https://www.econbiz.de/10010358780
Saved in:
5
Application of hedonic price modeling to consumer packaged goods using store scanner data
Martínez-Garmendia, Josué
- In:
Journal of business research : JBR
63
(
2010
)
7
,
pp. 690-696
Persistent link: https://www.econbiz.de/10003984855
Saved in:
6
Complementarities and the demand for home broadband internet services
Liu, Hongju
;
Chintagunta, Pradeep K.
;
Zhu, Ting
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 701-720
Persistent link: https://www.econbiz.de/10008652618
Saved in:
7
Impact of customer knowledge heterogeneity on bundling strategy
Basu, Amiya
;
Vitharana, Padmal
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 792-801
Persistent link: https://www.econbiz.de/10003885076
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->