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isPartOf:"Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations"
~isPartOf:"Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt"
~isPartOf:"Family business review : publ. on behalf of the Family Firm Institute"
~subject:"Business start-up"
~subject:"Corporate culture"
~subject:"Learning organization"
~type_genre:"Aufsatz im Buch"
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Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt
Family business review : publ. on behalf of the Family Firm Institute
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
2
(De)mobilizing the entrepreneurship discourse : exploring entrepreneurial thinking and action
1
Approaches to managing organizational diversity and innovation
1
CSR und interne Kommunikation : Forschungsansätze und Praxisbeiträge
1
Comparative case studies on entrepreneurship in developed and developing countries
1
Corporate brand and corporate reputation
1
Counter-narratives and organization
1
Designing for service : key issues and new directions
1
Developing public managers for a changing world
1
Economies et sociétés ; 46,9
1
Enterprise as an instrument of civilization : an anthropological approach to business administration
1
Entrepreneurship, innovation and education : frontiers in European entrepreneurship research
1
Field guide to case study research in business-to-business marketing and purchasing
1
Handbook of research on knowledge-intensive organizations
1
Handbuch angewandte Psychologie für Führungskräfte ; Bd. 1
1
Implementing best practices in human resources
1
Informal ethnic entrepreneurship : future research paradigms for creating innovative business activity
1
International perspectives on crowdfunding : positive, normative and critical theory
1
Interne Kommunikation in der Praxis : sieben Analysen, sieben Fallbeispiele, sieben Meinungen
1
Interne Organisationskommunikation : theoretische Fundierungen und praktische Anwendungsfelder
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Kellogg on marketing
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Language and communication at work : discourse, narrativity, and organizing
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Minds, Brains, and Doxa for Inclusive Entrepreneurship : Entrepreneurial Ecosystems for Diverse Entrepreneurs
1
Organizational culture, learning, and knowledge management
1
The Emerald handbook of management and organization inquiry
1
The future of knowledge management
1
The organizational network fieldbook : best practices, techniques, and exercises to drive organizational innovation and performance
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Tradition kommunizieren : das Handbuch der Heritage Communication ; wie Unternehmen ihre Wurzeln und Werte professionell vermitteln
1
Ubiquitous developments in knowledge management : integrations and trends
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Storytelling im Behavioral Branding
Wentzel, Daniel
;
Tomczak, Torsten
;
Herrmann, Andreas
- In:
Behavioral Branding : wie Mitarbeiterverhalten die …
,
(pp. 425-442)
.
2009
Persistent link: https://www.econbiz.de/10003856797
Saved in:
2
Storytelling im Behavioral Branding
Wentzel, Daniel
;
Tomczak, Torsten
;
Herrmann, Andreas
- In:
Behavioral Branding : wie Mitarbeiterverhalten die …
,
(pp. 403-420)
.
2008
Persistent link: https://www.econbiz.de/10003600214
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