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isPartOf:"Organizational reputation in the public sector"
~isPartOf:"Qualitative market research : an international journal"
~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
~subject:"KMU"
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Organizational reputation in the public sector
Qualitative market research : an international journal
Working paper / National Bureau of Economic Research, Inc.
Einblicke und Ausblicke
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ECONIS (ZBW)
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Introducing integrated hybrid communication : the nexus linking marketing communication and corporate communication
Sharifah Faridah Syed Alwi
;
Balmer, John M.T.
;
Stoian, …
- In:
Qualitative market research : an international journal
25
(
2022
)
4
,
pp. 405-432
Persistent link: https://www.econbiz.de/10013380485
Saved in:
2
Guest editorial: Brand, organisational identity and reputation in SMEs : an overview
Abimbola, Temi
;
Vallaster, Christine
- In:
Qualitative market research : an international journal
10
(
2007
)
4
,
pp. 341-348
Persistent link: https://www.econbiz.de/10003739513
Saved in:
3
Organisational marketing in the creative industries
Powell, Shaun
;
Ennis, Sean
- In:
Qualitative market research : an international journal
10
(
2007
)
4
,
pp. 375-389
Persistent link: https://www.econbiz.de/10003739520
Saved in:
4
Brand, organization identity and reputation : SMEs as expressive organizations ; a resource-based perspective
Abimbola, Temi
;
Kocak, Akin
- In:
Qualitative market research : an international journal
10
(
2007
)
4
,
pp. 416-430
Persistent link: https://www.econbiz.de/10003739556
Saved in:
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