//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Research in consumer behavior"
~isPartOf:"Economia internazionale"
~isPartOf:"Journal of promotion management : JPM"
~subject:"Cultural identity"
~subject:"Frauen"
~subject:"Konsum"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Verbraucherverhalten"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Cultural identity
Frauen
Konsum
Consumer behaviour
272
Konsumentenverhalten
272
Advertising effects
61
Werbewirkung
61
Brand management
52
Markenführung
52
Advertising
41
Werbung
41
Brand image
40
Markenimage
40
Internet marketing
29
Online-Marketing
29
Theorie
28
Theory
28
Brand
26
Markenartikel
26
Konsumtheorie
23
USA
23
United States
23
Consumption theory
22
Sales promotion
18
Verkaufsförderung
18
Social Web
17
Social web
17
Welt
16
World
16
Kulturelle Identität
15
Personality psychology
15
Persönlichkeitspsychologie
15
Product Placement
15
Product placement
15
Emotion
12
Beziehungsmarketing
10
Relationship marketing
10
Designation of origin
9
Herkunftsbezeichnung
9
Marketing management
8
Marketingmanagement
8
Online retailing
8
more ...
less ...
Online availability
All
Undetermined
7
Free
1
Type of publication
All
Article
23
Type of publication (narrower categories)
All
Article in journal
23
Aufsatz in Zeitschrift
23
Language
All
English
22
Italian
1
Author
All
Kjeldgaard, Dannie
2
Ahn, Euijin
1
Al-Fulaij, Sheikha
1
Al-Musallam, Nadia
1
Alawadhi, Ahmad
1
Andersen, Lars Pynt
1
Arora, Amit
1
Arora, Anshu
1
Awadh, Wafa
1
Belk, Russell W.
1
Beudaert, Anthony
1
Bjerregaard, Stine
1
Brito, Eliane Pereira Zamith
1
Burney, Nadeem A.
1
Casale, Giuseppe
1
Chan, Agnes S.
1
Cheung, Mei-chun
1
Choi, Hojoon
1
Chung, Hwiman
1
Costley, Carolyn
1
Deshpande, Sameer
1
Drenten, Jenna
1
Ebbers, Carl
1
Emontspool, Julie
1
Erdogan, B. Zafer
1
Fan, Nicole H.
1
Fowler, Audrey R.
1
Friend, Lorraine
1
Gelan, Ayele
1
Harrison, Robert L.
1
Ioannou, Myria
1
Kim, Bong-chul
1
Kim, Jooyoung
1
Lanier, Clinton D.
1
Lee, Taejun
1
Lee, Yoon J.
1
Linnet, Jeppe Trolle
1
Littlefield, Jon
1
Liu, Yung-i
1
Lotson, Adrienne R.
1
more ...
less ...
Published in...
All
Research in consumer behavior
Economia internazionale
Journal of promotion management : JPM
Journal of business research : JBR
76
Journal of international consumer marketing
52
Journal of fashion marketing and management
37
International journal of consumer studies
34
Journal of retailing and consumer services
25
International marketing review
22
Journal of international marketing
20
Marketing theory
19
Psychology & marketing
19
Journal of global marketing
18
European journal of marketing : EJM
16
Journal of marketing management : MM
16
Asia Pacific journal of marketing and logistics
14
Journal of consumer research : JCR ; an interdisciplinary bimonthly
14
The journal of consumer marketing
13
Young consumers : insight and ideas for responsible marketers
13
Journal of travel and tourism marketing
12
NBER working paper series
12
Qualitative market research : an international journal
12
Journal of consumer behaviour : an international research review
11
Global consumer behavior
10
International journal of hospitality management
10
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
10
The journal of brand management : an international journal
10
Journal of consumer research : JCR ; an interdisciplinary journal
9
NBER Working Paper
9
International journal of retail & distribution management
8
Journal of Islamic marketing : JIMA
8
Journal of marketing communications
8
Journal of sport management : the official journal of the North American Society of Sport Management
8
Marketing letters : a journal of research in marketing
8
Working paper / National Bureau of Economic Research, Inc.
8
Australasian marketing journal
7
International journal of advertising : the quarterly review of marketing communications
7
International journal of sports marketing & sponsorship
7
Journal of historical research in marketing
7
Cross-cultural and critical perspectives on brands
6
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
6
more ...
less ...
Source
All
ECONIS (ZBW)
23
Showing
1
-
10
of
23
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of water conservation on residential fresh water consumption : evidence from Kuwait
Alawadhi, Ahmad
;
Al-Fulaij, Sheikha
;
Al-Musallam, Nadia
; …
- In:
Economia internazionale
74
(
2021
)
1
,
pp. 47-82
Persistent link: https://www.econbiz.de/10012620843
Saved in:
2
Consumer response to advertising endorsers' sexual information : Western individualism vs. Eastern Confucian conservatism
Choi, Hojoon
;
Kim, Jooyoung
;
Kim, Bong-chul
- In:
Journal of promotion management : JPM
24
(
2018
)
4
,
pp. 459-483
Persistent link: https://www.econbiz.de/10011979100
Saved in:
3
Consumer responses to slice-of-life versus slice-of-death advertising appeals : exploring the role of polysemy, branding, and culture
Arora, Anshu
;
Arora, Amit
- In:
Journal of promotion management : JPM
23
(
2017
)
1
,
pp. 123-162
Persistent link: https://www.econbiz.de/10011729481
Saved in:
4
Cultural paradox in advertising : evidence from Finland
Saleem, Salman
- In:
Journal of promotion management : JPM
23
(
2017
)
5
,
pp. 615-632
Persistent link: https://www.econbiz.de/10011799547
Saved in:
5
Connoisseurship taste ritual
Quintão, Ronan Torres
;
Brito, Eliane Pereira Zamith
-
2015
Persistent link: https://www.econbiz.de/10011657519
Saved in:
6
Ambiguity and fandom : the (meaningless) consumption and production of popular culture
Lanier, Clinton D.
;
Rader, C. Scott
;
Fowler, Audrey R.
-
2015
Persistent link: https://www.econbiz.de/10011657563
Saved in:
7
Negotiating identity reconstruction through consumption : an analysis of the experiences of consumers with acquired sensory impairments
Beudaert, Anthony
;
Özçaglar-Toulouse, Nil
;
Türe, Meltem
-
2015
Persistent link: https://www.econbiz.de/10011657621
Saved in:
8
Taking off our earrings and staying out of jail : black women and Madea on Tyler Perry’s Chitlin' circuit
Lotson, Adrienne R.
-
2015
Persistent link: https://www.econbiz.de/10011657652
Saved in:
9
Nordic consumer culture : context and concept
Østergard, Per
;
Linnet, Jeppe Trolle
;
Andersen, Lars Pynt
-
2014
Persistent link: https://www.econbiz.de/10010475521
Saved in:
10
Effects of ethnic identity on perceived advertisers’ motives in values advocacy advertising
Lee, Yoon J.
;
Liu, Yung-i
;
Lee, Taejun
- In:
Journal of promotion management : JPM
19
(
2013
)
5
,
pp. 583-604
Persistent link: https://www.econbiz.de/10010233275
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->