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isPartOf:"Research in consumer behavior"
~isPartOf:"Journal of fashion marketing and management"
~person:"Cross, Samantha N. N."
~person:"Johnson, Kim K. P."
~person:"Sadachar, Amrut"
~subject:"Social web"
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Research in consumer behavior
Journal of fashion marketing and management
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Influence of celebrities and online communities on Indian consumers' green clothing involvement and purchase behavior
Khare, Arpita
;
Sadachar, Amrut
;
Chakraborty, Swagata
- In:
Journal of fashion marketing and management
26
(
2022
)
4
,
pp. 676-699
Persistent link: https://www.econbiz.de/10013384582
Saved in:
2
Consumer style inventory and intent to social shop online for apparel using social networking sites
Kang, Ju-young M.
;
Johnson, Kim K. P.
;
Wu, Juanjuan
- In:
Journal of fashion marketing and management
18
(
2014
)
3
,
pp. 301-320
Persistent link: https://www.econbiz.de/10010392840
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