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language:"eng"
~isPartOf:"Brand management ; Vol. 1"
~subject:"KMU"
~subject:"United States"
~subject:"Welt"
~type_genre:"Aufsatz im Buch"
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Brand management ; Vol. 1
Political marketing in the United States
13
Entrepreneurship marketing : principles and practice of SME marketing
9
Does marketing need reform? : fresh perspectives on the future
8
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
History of marketing thought ; Volume 3
5
After sixty : marketing to baby boomers reaching their big transition years
4
Research at the marketing-entrepreneurship interface
4
Changing the course of marketing : alternative paradigms for widening marketing theory
3
Marketing and the common good : essays from Notre Dame on societal impact
3
The Routledge companion to marketing and feminism
3
Contemporary issues in marketing : principles and practice
2
Contemporary social and economic problems in Japan and Germany
2
Kellogg on advertising & media : the Kellogg School of Management
2
Marketing strategy organization and implementation
2
Organizing and reorganizing markets
2
The Routledge companion to advertising and promotional culture
2
The nature and scope of marketing research
2
A - N
1
A general perspective
1
Advances in Islamic finance, marketing, and management : an Asian perspective
1
Advances in applied economic research : proceedings of the 2016 International Conference on Applied Economics (ICOAE)
1
Antitrust and regulation : essays in memory of John J. McGowan
1
Assessing the extent of China's marketization
1
Big data marketing strategies for superior customer experience
1
Business in Africa in the era of digital technology : essays in honour of Professor William K. Darley
1
Business information systems workshops : BIS 2013 international workshops, Poznań, Poland, June 19-20, 2013 ; revised papers
1
Closed-loop supply chains : new developments to improve the sustainability of business practices
1
Clusters in urban and regional development
1
Competitive intelligence 2.0 : organization, innovation and territory
1
Conference Day 2010 : proceedings ; 5th May 2010 ; sessions: global logistics and operations, global business management, managing financial performance
1
Connected marketing : the viral, buzz and word of mouth revolution
1
Contemporary research in e-marketing ; 2
1
Contributions to European business & economy
1
Creating competitive markets : the politics of regulatory reform
1
Critical perspectives on diversity, equity, and inclusion in marketing
1
Current Problems of the World Economy and International Trade
1
Economics, welfare policy and the history of economic thought : essays in honour of Arnold Heertje
1
Effectiveness, efficiency and accountability in philanthropy : what lessons can be learned from the corporate world? ; International Foundation Management Symposium 2005
1
Emerging applications in supply chains for sustainable business development
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The marketing advantages of strong brands
Hoeffler, Steve
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Keller, Kevin Lane
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2010
Persistent link: https://www.econbiz.de/10003924114
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