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~isPartOf:"Journal of business research : JBR"
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Journal of business research : JBR
SpringerLink / Bücher
16
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
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Arts marketing : an international journal ; AM
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Ekonomika : međunarodni časopis za ekonomsku teoriju i praksu i društvena pitanja
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Industrial marketing management : the international journal for industrial and high-tech firms
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1
Transformative marketing in the new normal : a novel practice-scholarly integrative review of business-to-business marketing mix challenges, opportunities, and solutions
Lim, Weng Marc
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014293937
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2
STIRPAT for marketing : an introduction, expansion, and suggestions for future use
Kilbourne, William E.
;
Thyroff, Anastasia E.
- In:
Journal of business research : JBR
108
(
2020
),
pp. 351-361
Persistent link: https://www.econbiz.de/10012175354
Saved in:
3
Interventions as experiments : connecting the dots in forecasting and overcoming pandemics, global warming, corruption, civil rights violations, misogyny, income equality, and guns
Woodside, Arch G.
- In:
Journal of business research : JBR
117
(
2020
),
pp. 212-218
Persistent link: https://www.econbiz.de/10012285923
Saved in:
4
A cross-country study of marketing effectiveness in high-credence services
Angulo-Ruiz, Fernando
;
Pergelova, Albena
;
Cheben, Juraj
; …
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3636-3644
Persistent link: https://www.econbiz.de/10011515210
Saved in:
5
The impact of economic downturns on marketing
Rollins, Minna
;
Nickell, David
;
Ennis, Justin
- In:
Journal of business research : JBR
67
(
2014
)
1
,
pp. 2727-2731
Persistent link: https://www.econbiz.de/10010235334
Saved in:
6
Religion, humanism, marketing, and the consumption of socially responsible products, services, and ideas : introduction to a special topic section
Engelland, Brian T.
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 1-4
Persistent link: https://www.econbiz.de/10010237693
Saved in:
7
Exploring globalization and marketing performance at the 2012 Global Marketing Conference at Seoul
Choi, Yung Kyun
;
Schellhase, Ralf
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2053-2055
Persistent link: https://www.econbiz.de/10010400159
Saved in:
8
International industrial marketing : special section
In:
Journal of business research : JBR
32
(
1995
)
1
,
pp. 19-90
Persistent link: https://www.econbiz.de/10001174760
Saved in:
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