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language:"eng"
~isPartOf:"Journal of business research : JBR"
~subject:"Innovation"
~subject:"Internet"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Sammelwerk"
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Innovation
Internet
Marketing
162
Marketing management
56
Marketingmanagement
56
Consumer behaviour
32
Konsumentenverhalten
32
Firm performance
16
Unternehmenserfolg
16
Brand management
14
Markenführung
14
USA
14
United States
14
Relationship marketing
13
Beziehungsmarketing
12
Business start-up
12
Entrepreneurship
12
Unternehmensgründung
12
Bibliometrics
10
Bibliometrie
10
Corporate Social Responsibility
10
Corporate social responsibility
10
Entrepreneurship approach
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KMU
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SME
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Entrepreneurial marketing
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Marktforschung
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Welt
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Brand image
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Ethics
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Internet marketing
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Markenimage
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Marketingtheorie
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Aufsatz in Zeitschrift
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16
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English
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Huarng, Kun-Huang
2
Yu, Tiffany Hui-Kuang
2
Arnett, Dennis B.
1
Botella-Carrubi, Dolores
1
Bresciani, Stefano
1
Brodie, Roderick J.
1
Chen, Kuan-Yang
1
Doyle, Richard
1
Driessen, Paul H.
1
Fehrer, Julia
1
Gala, Prachi
1
Geiger, Susi
1
Harrison, Dana E.
1
Hillebrand, Bas
1
Houghton, David M.
1
Huan, Tzung-cheng
1
Jenson, Ian
1
Kaartemo, Valtteri
1
Kjellberg, Hans
1
Kubacki, Krzysztof
1
Lai, Wenhsiang
1
Loveland, Katherine E.
1
Makkonen, Hannu
1
Miles, Morgan P.
1
Mitrega, Maciej
1
Molner, Sven
1
Najafi-Tavani, Saeed
1
Najafi-Tavani, Zhaleh
1
Nenonen, Suvi
1
Nyström, Anna-Greta
1
Peng, Jianping
1
Pillai, Kishore Gopalakrishna
1
Sharifi, Hossein
1
Sharma, Piyush
1
Siemieniako, Dariusz
1
Sleep, Stefan
1
Sprong, Niels
1
St. Davčik, Nebojša
1
Stadler Blank, Ashley
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
15
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of business-to-business marketing
5
International journal of innovation management
4
The journal of business & industrial marketing
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Economics of innovation and new technology
3
European journal of innovation management
3
European journal of marketing : EJM
3
International journal of technology marketing : IJTMkt
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Journal of research in marketing and entrepreneurship : JRME
3
Journal of the Academy of Marketing Science
3
Management research review
3
Marketing i menedžment innovacij : m&mi
3
The journal of product & brand management
3
Asia Pacific journal of marketing and logistics
2
Cogent business & management
2
Electronic markets : the international journal on networked business
2
Entrepreneurial business and economics review : EBER
2
European journal of operational research : EJOR
2
European research studies
2
Expert journal of marketing
2
International journal of business environment : IJBE
2
International journal of contemporary hospitality management
2
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
2
International journal of economic research
2
International journal of internet marketing and advertising : IJIMA
2
International journal of production research
2
International journal of social entrepreneurship and innovation : IJSEI
2
International journal of technology management : IJTM
2
Journal of internet commerce
2
Journal of marketing
2
Journal of marketing education : JME
2
Journal of modelling in management
2
Journal of operations management
2
Journal of small business & enterprise development
2
Journal of strategic marketing
2
Marketing intelligence & planning
2
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ECONIS (ZBW)
16
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16
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1
Removing silos to enable data-driven decisions : the importance of marketing and IT knowledge, cooperation, and information quality
Sleep, Stefan
;
Gala, Prachi
;
Harrison, Dana E.
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013534134
Saved in:
2
Explore how SME family businesses of travel service industry use market knowledge for product innovation
Chen, Kuan-Yang
;
Huan, Tzung-cheng
- In:
Journal of business research : JBR
151
(
2022
),
pp. 519-530
Persistent link: https://www.econbiz.de/10013459877
Saved in:
3
Versatile capabilities for growth in the context of transforming countries : evidence from Polish manufacturing companies
Mitrega, Maciej
;
Siemieniako, Dariusz
;
Makkonen, Hannu
; …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 156-170
Persistent link: https://www.econbiz.de/10012643525
Saved in:
4
Game changing innovation or bad beat? : how sports betting can reduce fan engagement
Stadler Blank, Ashley
;
Loveland, Katherine E.
; …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 365-374
Persistent link: https://www.econbiz.de/10012643785
Saved in:
5
Market innovation : a literature review and new research directions
Sprong, Niels
;
Driessen, Paul H.
;
Hillebrand, Bas
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 450-462
Persistent link: https://www.econbiz.de/10012435344
Saved in:
6
The effect of technology, information, and marketing on an interconnected world
Huarng, Kun-Huang
;
Botella-Carrubi, Dolores
;
Yu, …
- In:
Journal of business research : JBR
129
(
2021
),
pp. 314-318
Persistent link: https://www.econbiz.de/10012509654
Saved in:
7
Editorial: JBR special issue on market shaping and innovation
Nenonen, Suvi
;
Fehrer, Julia
;
Brodie, Roderick J.
- In:
Journal of business research : JBR
124
(
2021
),
pp. 236-239
Persistent link: https://www.econbiz.de/10012493942
Saved in:
8
Market mash ups : the process of combinatorial market innovation
Geiger, Susi
;
Kjellberg, Hans
- In:
Journal of business research : JBR
124
(
2021
),
pp. 445-457
Persistent link: https://www.econbiz.de/10012493944
Saved in:
9
Emerging technology as a platform for market shaping and innovation
Kaartemo, Valtteri
;
Nyström, Anna-Greta
- In:
Journal of business research : JBR
124
(
2021
),
pp. 458-468
Persistent link: https://www.econbiz.de/10012493946
Saved in:
10
The value of marketing innovation : market-driven versus market-driving
Tang, Ya
;
Zhanga, Shaoling Katee
;
Peng, Jianping
- In:
Journal of business research : JBR
126
(
2021
),
pp. 88-98
Persistent link: https://www.econbiz.de/10012494233
Saved in:
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