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language:"eng"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Marketing theory"
~language:"und"
~subject:"Konsumentenverhalten"
~subject:"Market research"
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Konsumentenverhalten
Market research
Marketing
70
Consumer behaviour
19
Marketing management
16
Marketingmanagement
16
Marketing theory
9
Marketingtheorie
9
marketing
9
Brand management
5
Markenführung
5
Marktforschung
5
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4
Beziehungsmarketing
4
Consumption
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Internet marketing
4
Islam
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Sandıkçı, Özlem
2
Sparks, Leigh
2
Al-Imamy, Saifeddin
1
Anker, Thomas Boysen
1
Anselmsson, Johan
1
Ashraf, Abdul R.
1
Askegaard, Søren
1
Bettany, Shona
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Bondesson, Niklas
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Cluley, Robert
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Gultekin, Beyza
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Herjanto, Halimin
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Higueras-Castillo, Elena
1
Holbrook, Morris B.
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Jafari, Aliakbar
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Journal of retailing and consumer services
Marketing theory
Journal of business research : JBR
38
Journal of Islamic marketing : JIMA
20
Journal of macromarketing : examining the interactions among markets, marketing, and society
15
Journal of marketing research : JMR
15
Management science : journal of the Institute for Operations Research and the Management Sciences
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of marketing management : MM
12
SpringerLink / Bücher
12
International journal of islamic marketing and branding
11
International journal of wine business research : IJWBR
11
Springer eBook Collection
11
Journal of Islamic marketing
10
Marketing intelligence & planning
10
Psychology & marketing
10
Cogent business & management
9
European journal of marketing : EJM
9
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
8
Asia Pacific journal of marketing and logistics
8
Edward Elgar E-Book Archive
8
European Journal of Marketing
8
Premier reference source
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
International journal of market research
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of historical research in marketing
7
Journal of marketing
7
Journal of modelling in management
7
Journal of the Academy of Marketing Science
7
The connected customer : the changing nature of consumer and business markets
7
The journal of consumer marketing
7
Business horizons
6
International journal of forecasting
6
Journal of business-to-business marketing
6
Journal of food products marketing
6
Journal of internet commerce
6
Series / American Marketing Association
6
AMA educators' proceedings
5
Asia-Pacific journal of business administration
5
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ECONIS (ZBW)
22
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1
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10
of
22
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date (oldest first)
1
Navigating through difficult times with ethical marketing : assessing consumers' willingness-to-pay in the sharing economy
Nadeem, Waqar
;
Al-Imamy, Saifeddin
;
Ashraf, Abdul R.
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014239825
Saved in:
2
Exogenous cognition and cognitive state theory : the plexus of consumer analytics and decision-making
Smith, Andrew
;
Harvey, John
;
Goulding, James
;
Smith, Gavin
- In:
Marketing theory
21
(
2021
)
1
,
pp. 53-74
Persistent link: https://www.econbiz.de/10012484431
Saved in:
3
Consumption logistics and the ordering of market systems
Smaniotto, Cristiano
;
Emontspool, Julie
;
Askegaard, Søren
- In:
Marketing theory
21
(
2021
)
1
,
pp. 93-112
Persistent link: https://www.econbiz.de/10012484434
Saved in:
4
Autonomy as license to operate : establishing the internal and external conditions of informed choice in marketing
Anker, Thomas Boysen
- In:
Marketing theory
20
(
2020
)
4
,
pp. 527-545
Persistent link: https://www.econbiz.de/10012391006
Saved in:
5
Consumers' purchase decisions and employer image
Rybaczewska, Maria
;
Sparks, Leigh
;
Sułkowski, Łukasz
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012269053
Saved in:
6
Visual merchandising of pastries in foodscapes : the influence of plate colours on consumers' flavour expectations and perceptions
Kpossa, Monyédodo Régis
;
Lick, Erhard
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012132294
Saved in:
7
Evaluating consumer attitudes toward electromobility and the moderating effect of perceived consumer effectiveness
Higueras-Castillo, Elena
;
Liébana-Cabanillas, …
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 387-398
Persistent link: https://www.econbiz.de/10012115159
Saved in:
8
The construction of marketing measures : the case of viewability
Cluley, Robert
- In:
Marketing theory
18
(
2018
)
3
,
pp. 287-305
Persistent link: https://www.econbiz.de/10011926099
Saved in:
9
Hyper-power, the marketing concept and consumer as "boss"
Tadajewski, Mark
;
Jones, D. G. Brian
- In:
Marketing theory
16
(
2016
)
4
,
pp. 513-531
Persistent link: https://www.econbiz.de/10011645960
Saved in:
10
Brand value chain in practise; the relationship between mindset and market performance metrics : a study of the Swedish market for FMCG
Anselmsson, Johan
;
Bondesson, Niklas
- In:
Journal of retailing and consumer services
25
(
2015
),
pp. 58-70
Persistent link: https://www.econbiz.de/10011313600
Saved in:
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