//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~isPartOf:"Political marketing in the United States"
~language:"slk"
~language:"spa"
~subject:"Social Web"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Social Web
United States
Marketing
13
USA
13
Politics
8
Politik
8
Brand image
3
Communication
3
Kommunikation
3
Markenimage
3
Election
2
Political party
2
Politicians
2
Politiker
2
Politische Partei
2
Social movement
2
Soziale Bewegung
2
Wahl
2
Celebrity endorsement
1
Celebrity-Werbung
1
Crisis management
1
Führungspersönlichkeit
1
Government
1
Krisenmanagement
1
Leadership personality
1
Presidential election
1
Präsidentschaftswahl
1
Regierung
1
Social web
1
Voting behaviour
1
Wahlverhalten
1
more ...
less ...
Type of publication
All
Article
13
Type of publication (narrower categories)
All
Aufsatz im Buch
13
Book section
13
Language
All
English
Slovak
Spanish
Author
All
Cosgrove, Kenneth M.
3
Conley, Brian M.
2
Lees-Marshment, Jennifer
2
Bendle, Neil
1
Bergner, Jeff
1
Burton, Michael John
1
Busby, Robert
1
Elder, Edward
1
Garrett, R. Sam
1
Lalancette, Mireille
1
Marland, Alexander J.
1
Miller, William J.
1
Miracle, Tasha
1
Nastasoiu, Mihaela-Alina
1
Raynauld, Vincenct
1
Ridout, Travis N.
1
Spiller, Lisa D.
1
Turcotte, André
1
more ...
less ...
Published in...
All
Political marketing in the United States
Journal of business research : JBR
22
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing management : MM
17
Journal of marketing education : JME
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Journal of marketing
11
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Industrial marketing management : the international journal for industrial and high-tech firms
9
Marketing intelligence & planning
9
American journal of agricultural economics
8
Does marketing need reform? : fresh perspectives on the future
8
Journal of business ethics : JOBE
8
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
8
Series / American Marketing Association
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of historical research in marketing
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
The marketing review
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Business horizons
6
Electronic markets : the international journal on networked business
6
European journal of marketing : EJM
6
Journal of internet commerce
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Springer eBook Collection
6
SpringerLink / Bücher
6
The connected customer : the changing nature of consumer and business markets
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Australasian marketing journal
5
Enterprise & society : the international journal of business history
5
History of marketing thought ; Volume 3
5
International journal of internet marketing and advertising : IJIMA
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
The journal of business & industrial marketing
5
Working paper / National Bureau of Economic Research, Inc.
5
AMS review : official publication of the Academy of Marketing Science
4
more ...
less ...
Source
All
ECONIS (ZBW)
13
Showing
1
-
10
of
13
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
US political marketing trends an implications
Lees-Marshment, Jennifer
;
Conley, Brian M.
;
Cosgrove, …
- In:
Political marketing in the United States
,
(pp. 289-305)
.
2014
Persistent link: https://www.econbiz.de/10010417784
Saved in:
2
Communicating contemporary leadership in government : Barack Obama
Elder, Edward
- In:
Political marketing in the United States
,
(pp. 253-271)
.
2014
Persistent link: https://www.econbiz.de/10010417786
Saved in:
3
Crisis-management, marketing, and money in US campaigns
Garrett, R. Sam
- In:
Political marketing in the United States
,
(pp. 236-252)
.
2014
Persistent link: https://www.econbiz.de/10010417787
Saved in:
4
The market research, testing and targeting behind American political advertising
Ridout, Travis N.
- In:
Political marketing in the United States
,
(pp. 220-235)
.
2014
Persistent link: https://www.econbiz.de/10010417788
Saved in:
5
Mama grizzlies : republican female candidates and the political marketing dilemma
Busby, Robert
- In:
Political marketing in the United States
,
(pp. 202-219)
.
2014
Persistent link: https://www.econbiz.de/10010417789
Saved in:
6
Personal political branding at state level
Cosgrove, Kenneth M.
- In:
Political marketing in the United States
,
(pp. 148-164)
.
2014
Persistent link: https://www.econbiz.de/10010417792
Saved in:
7
Access Hollywood : celebrity endorsements in American politics
Marland, Alexander J.
;
Lalancette, Mireille
- In:
Political marketing in the United States
,
(pp. 130-147)
.
2014
Persistent link: https://www.econbiz.de/10010417793
Saved in:
8
Branding the Tea Party : political marketing and an American social movement
Miller, William J.
- In:
Political marketing in the United States
,
(pp. 112-129)
.
2014
Persistent link: https://www.econbiz.de/10010417794
Saved in:
9
Primary elections and US political marketing
Bendle, Neil
;
Nastasoiu, Mihaela-Alina
- In:
Political marketing in the United States
,
(pp. 85-111)
.
2014
Persistent link: https://www.econbiz.de/10010417795
Saved in:
10
Boutique populism : the emergence of the Tea Party Movement in the age of digital politics
Turcotte, André
;
Raynauld, Vincenct
- In:
Political marketing in the United States
,
(pp. 61-84)
.
2014
Persistent link: https://www.econbiz.de/10010417796
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->