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language:"eng"
~language:"spa"
~source:"econis"
~subject:"Electronic Commerce"
~type_genre:"Glossar enthalten"
~type_genre:"Textbook"
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ECONIS (ZBW)
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Emarketing excellence : planning and optimizing your digital marketing
Chaffey, Dave
;
Smith, Paul R.
-
2013
-
4. ed.
Persistent link: https://www.econbiz.de/10009667694
Saved in:
2
E-marketing : applications of information technology and the Internet within marketing
Molenaar, Cor
-
2012
Persistent link: https://www.econbiz.de/10009357180
Saved in:
3
Relationship marketing
Godson, Mark
-
2009
-
1. publ.
Persistent link: https://www.econbiz.de/10003770381
Saved in:
4
Internet marketing : strategy, implementation and practice
Chaffey, Dave
;
Ellis-Chadwick, Fiona
;
Mayer, Richard
; …
-
2009
-
4. ed. [,repr.]
Persistent link: https://www.econbiz.de/10003767227
Saved in:
5
Total relationship marketing : [marketing management, relationship strategy and CRM approaches for the network economy]
Gummesson, Evert
-
2008
-
3. ed.
Persistent link: https://www.econbiz.de/10003686297
Saved in:
6
Creating a winning e-business
Napier, H. Albert
;
Rivers, Ollie N.
;
Wagner, Stuart W.
-
2006
-
2. ed.
Persistent link: https://www.econbiz.de/10003314663
Saved in:
7
Internet marketing : foundations and applications
Siegel, Carolyn
-
2004
Persistent link: https://www.econbiz.de/10001702749
Saved in:
8
Internet marketing : building advantage in the networked economy
Mohammed, Rafi A.
;
Fisher, Robert J.
;
Jaworski, Bernard J.
-
2004
-
2. ed
Persistent link: https://www.econbiz.de/10001878062
Saved in:
9
Internet marketing
Cox, Barbara G.
;
Koelzer, William
-
2004
Persistent link: https://www.econbiz.de/10001663556
Saved in:
10
E-commerce management : text and cases
Krishnamurthy, Sandeep
-
2003
Persistent link: https://www.econbiz.de/10001665340
Saved in:
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