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language:"eng"
~person:"Caniëls, Marjolein"
~person:"Christodoulides, George"
~subject:"Brand image"
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Caniëls, Marjolein
Christodoulides, George
Van Hoye, Greet
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Industrial marketing management : the international journal for industrial and high-tech firms
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The international journal of human resource management
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ECONIS (ZBW)
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The inside effects of a strong external employer brand : how external perceptions can influence organizational absenteeism rates
De Stobbeleir, Katleen E. M.
;
De Clippeleer, Inge
; …
- In:
The international journal of human resource management
29
(
2018
)
13
,
pp. 2106-2136
Persistent link: https://www.econbiz.de/10011950702
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2
A literature review and future agenda for B2B branding : challenges of branding in a B2B context
Leek, Sheena
;
Christodoulides, George
- In:
Industrial marketing management : the international …
40
(
2011
)
6
,
pp. 830-837
Persistent link: https://www.econbiz.de/10009348666
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