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language:"eng"
~subject:"Big data"
~subject:"Online-Marketing"
~subject:"Regulierung"
~type_genre:"Aufsatz in Zeitschrift"
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Tucker, Catherine
7
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Kannan, P. K.
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Management science : journal of the Institute for Operations Research and the Management Sciences
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
9
Journal of business research : JBR
8
Telecommunications policy : the international journal of digital economy, data sciences and new media
8
Internet policy review : journal on internet regulation
7
International journal of advertising : the review of marketing communications
6
Market and competition law review
6
Information systems research : ISR
5
International journal of internet marketing and advertising : IJIMA
5
Technological forecasting & social change : an international journal
5
International journal of advertising : the quarterly review of marketing communications
4
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4
Journal of retailing and consumer services
4
Business horizons
3
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3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Information economics and policy : IEP
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of competition law & economics
3
Journal of management information systems : JMIS
3
Journal of the Academy of Marketing Science
3
Marketing science
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Review of industrial organization : RIO
3
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2
Electronic markets : EM ; the international journal of electronic commerce and business media
2
Electronic markets : the international journal on networked business
2
European journal of law and economics
2
Global business & economics review
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2
International journal of business and globalisation : IJBG
2
International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of industrial organization
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International journal of law and management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business & economics research
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Journal of consumer marketing
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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ECONIS (ZBW)
286
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1
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10
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286
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date (oldest first)
1
Unravelling cross-country regulatory intricacies of data governance : the relevance of legal insights for digitalization and international business
Coche, Eugénie
;
Kolk, Ans
;
Ocelík, Václav
- In:
Journal of International Business Policy : JIBP
7
(
2024
)
1
,
pp. 112-127
Persistent link: https://www.econbiz.de/10014512243
Saved in:
2
Generation Z's perception of privacy on social media : examining the impact of personalized advertising, interpersonal relationships, reference group dynamics, social isolation, an...
Rózsa, Zoltán
;
Ferenčáková, Lucia
;
Zámek, David
; …
- In:
Oeconomia Copernicana
15
(
2024
)
1
,
pp. 229-266
Persistent link: https://www.econbiz.de/10014521315
Saved in:
3
Ban targeted advertising? : an empirical investigation of the consequences for app development
Kircher, Tobias
;
Foerderer, Jens
- In:
Management science : journal of the Institute for …
70
(
2024
)
2
,
pp. 1070-1092
Persistent link: https://www.econbiz.de/10014513902
Saved in:
4
Ethical side-effect of dataveillance in advertising : impact of data collection, trust, privacy concerns and regulatory differences on chilling effects
Strycharz, Joanna
;
Segijn, Claire M.
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014547918
Saved in:
5
Big data, risk classification, and privacy in insurance markets
Eling, Martin
;
Gemmo, Irina
;
Guxha, Danjela
;
Schmeiser, Hato
- In:
The Geneva risk and insurance review
49
(
2024
)
1
,
pp. 75-126
Persistent link: https://www.econbiz.de/10014583106
Saved in:
6
Trust in blockchain-enabled exchanges : duture directions in blockchain marketing
Teck Ming Tan
;
Saraniemi, Saila
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
4
,
pp. 914-939
Persistent link: https://www.econbiz.de/10014326666
Saved in:
7
The effect of privacy regulation on the data industry : empirical evidence from GDPR
Aridor, Guy
;
Che, Yeon-Koo
;
Salz, Tobias
- In:
The Rand journal of economics
54
(
2023
)
4
,
pp. 695-730
Persistent link: https://www.econbiz.de/10014443168
Saved in:
8
ABC of online consumer disclosure duties : improving transparency and legal certainty in Europe
Luzak, J.
;
Wulf, Alexander J.
;
Seizov, Ognyan
;
Loos, M. …
- In:
Journal of consumer policy : consumer issues in law, …
46
(
2023
)
3
,
pp. 307-333
Persistent link: https://www.econbiz.de/10014422428
Saved in:
9
Towards privacy-preserving digital marketing : an integrated framework for user modeling using deep learning on a data monetization platform
Han, Qiwei
;
Lucas, Carolina
;
Aguiar, Emila
;
Macedo, …
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1701-1730
Persistent link: https://www.econbiz.de/10014383115
Saved in:
10
A simplified mobile advertising model to study advertising spreading through personal social networks and branded apps
Garcia-Davalos, Alexander
;
Garcia-Duque, Jorge
- In:
Journal of promotion management : innovations in …
29
(
2023
)
8
,
pp. 1104-1137
Persistent link: https://www.econbiz.de/10014369753
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