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language:"eng"
~subject:"Firmenimage"
~subject:"USA"
~type:"article"
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Search: subject_exact:"Personalmarketing"
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Firmenimage
USA
Personalmarketing
528
HR marketing
526
Personalbeschaffung
177
Recruitment
177
Corporate reputation
164
Personalmanagement
149
Human Resource Management
147
Markenführung
126
Brand management
125
Employer branding
82
Employee retention
75
Mitarbeiterbindung
75
Brand image
64
Markenimage
64
Arbeitszufriedenheit
49
Job satisfaction
49
employer branding
46
Corporate culture
43
Highly skilled workers
43
Hochqualifizierte Arbeitskräfte
43
Unternehmenskultur
43
Corporate Social Responsibility
40
Corporate social responsibility
40
Arbeitskräfte
39
Workforce
39
Social Web
36
Social web
36
United States
35
Arbeitsuche
32
Job search
32
Arbeitsverhalten
30
Work behaviour
30
India
27
Indien
27
Internet marketing
26
Online-Marketing
26
Internal communication
24
Interne Kommunikation
24
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19
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165
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26
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26
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3
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73
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Van Hoye, Greet
7
Dineen, Brian R.
4
Grace, Debra
3
Kanwal, Hira
3
Martin, Graeme
3
Yu, Kang Yang Trevor
3
Allen, David G.
2
Azimi, Mohammad
2
Baum, Matthias
2
Carlini, Joan
2
Da Motta Veiga, Serge P.
2
Edwards, Martin R.
2
Huseynova, Aydan
2
Ivens, Stefan
2
Kashive, Neerja
2
Khanna, Vandana Tandon
2
Khanyapuss Punjaisri
2
Lievens, Filip
2
Lings, Ian
2
Potgieter, Adele
2
Rampl, Linn Viktoria
2
Sadeghvaziri, Faraz
2
Schaarschmidt, Mario
2
Van Vianen, Annelies E. M.
2
Weijters, Bert
2
Agrawal, Rakesh Kumar
1
Ahlstrom, David
1
Ahmad, Asad
1
Ahmed, Zafar U.
1
Akbar Jan N.
1
Ala-Heikkilä, Virpi
1
Aldousari, Abdullah A.
1
Alkanova, Olga N.
1
Alkire, Terry D.
1
Alniacik, Umit
1
Amelia, Novi
1
Anaza, Nwamaka A.
1
Andreassen, Tor W.
1
Angermeier, Ingo
1
Antil, Anjuman
1
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Human resource management
8
International journal of selection and assessment
5
Journal of vocational behavior
5
The journal of brand management : an international journal
5
Journal of business ethics : JOBE
4
The international journal of human resource management
4
The journal of product & brand management
4
Administrative Sciences : open access journal
3
Corporate reputation review : an international journal
3
Corporate social responsibility and environmental management
3
Employer branding for competitive advantage : models and implementation strategies
3
Journal of hospitality marketing & management
3
Journal of marketing management : MM
3
Academy of Management journal : AMJ
2
African journal of business and economic research : AJBER
2
Business horizons
2
Corporate communications : an international journal
2
European journal of marketing : EJM
2
Global business review
2
Human resource development international : enhancing performance, learning and integrity
2
Human resource development quarterly
2
International journal of applied business and economic research
2
International journal of hospitality management
2
International journal of human resource management
2
International journal of organizational analysis
2
Journal of business and psychology
2
Journal of business research : JBR
2
Journal of leadership & organizational studies : JLOS; official journal of the Midwest Academy of Management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Management research review
2
Research in personnel and human resources management : a research annual
2
Academy of Management learning & education : AMLE
1
Annals of public and cooperative economics
1
Applied economics
1
Asia Pacific : journal of human resources
1
Asia-Pacific journal of management research and innovation : APJMRI
1
Branded lives : the production and consumption of meaning at work
1
British journal of management
1
Career development international : the journal for executive, consultants, academics and individuals
1
Chinese management studies
1
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ECONIS (ZBW)
192
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181
Motivating employees to "live the brand" : a comparative case study of employer brand attractiveness within the firm
Maxwell, Rachael
;
Knox, Simon
- In:
Journal of marketing management : MM
25
(
2009
)
9/10
,
pp. 893-907
Persistent link: https://www.econbiz.de/10003902354
Saved in:
182
Employer branding and market segmentation
Moroko, Lara
;
Uncles, Mark D.
- In:
The journal of brand management : an international journal
17
(
2009/10
)
3
,
pp. 181-196
Persistent link: https://www.econbiz.de/10003930095
Saved in:
183
Effects of pro-environmental recruiting messages : the role of organizational reputation
Behrend, Tara S.
;
Baker, Becca A.
;
Thompson, Lori Foster
- In:
Journal of business and psychology
24
(
2009
)
3
,
pp. 341-350
Persistent link: https://www.econbiz.de/10003914385
Saved in:
184
Employer branding and corporate reputation management in an international context
Martin, Graeme
;
Hetrick, Susan
- In:
Handbook of international human resource management : …
,
(pp. 293-320)
.
2009
Persistent link: https://www.econbiz.de/10003847980
Saved in:
185
The effect of formal mentoring program characteristics on organizational attraction
Horvath, Michael
;
Wasko, Laurie E.
;
Bradley, Jessica L.
- In:
Human resource development quarterly
19
(
2008
)
4
,
pp. 323-349
Persistent link: https://www.econbiz.de/10003803985
Saved in:
186
How to motivate and retain talent : recognition as a critical component of the total rewards mix
Avalos, Alison
- In:
Personalführung : das DGFP Magazin für das …
41
(
2008
)
5
,
pp. 50-52
Persistent link: https://www.econbiz.de/10003691072
Saved in:
187
The effects of person-organization ethical fit on employee attraction and retention : towards a testable explanatory model
Coldwell, David A.
;
Billsberry, Jon
;
Meurs, Nathalie van
; …
- In:
Journal of business ethics : JOBE
78
(
2008
)
4
,
pp. 611-622
Persistent link: https://www.econbiz.de/10003676118
Saved in:
188
Social desirability response bias, gender, and factors influencing organizational commitment: an international study
Bernardi, Richard A.
;
Guptill, Steven T.
- In:
Journal of business ethics : JOBE
81
(
2008
)
4
,
pp. 797-809
Persistent link: https://www.econbiz.de/10003757410
Saved in:
189
Developing effective e-recruiting websites : insights for managers from marketers
Maurer, Steven D.
;
Liu, Yuping
- In:
Business horizons
50
(
2007
)
4
,
pp. 305-314
Persistent link: https://www.econbiz.de/10003494737
Saved in:
190
Internal branding : employer branding
Crozier, R. Alan
- In:
The IABC handbook of organizational communication : a …
,
(pp. 268-279)
.
2006
Persistent link: https://www.econbiz.de/10003346868
Saved in:
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