//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~subject:"Theorie"
~subject:"Unternehmensgründung"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Übersichtsarbeit"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Theorie
Unternehmensgründung
Marketing
3,476
Marketing management
1,021
Marketingmanagement
1,021
marketing
803
Consumer behaviour
703
Konsumentenverhalten
703
USA
441
United States
440
Brand management
297
Markenführung
297
Relationship marketing
291
Beziehungsmarketing
289
Theory
282
Internet marketing
249
Marketing theory
249
Online-Marketing
248
Marketingtheorie
247
Firm performance
231
Unternehmenserfolg
230
Innovation
208
Social Web
202
Social web
202
Advertising
197
KMU
197
SME
197
Werbung
190
Market research
176
Entrepreneurship
175
Marktforschung
175
Entrepreneurship approach
169
Bibliometrics
159
Bibliometrie
158
Brand image
130
Markenimage
130
Business start-up
127
Betriebswirtschaftsstudium
116
Graduate business education
116
Corporate Social Responsibility
114
more ...
less ...
Online availability
All
Undetermined
166
Free
26
Type of publication
All
Article
389
Book / Working Paper
15
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Übersichtsarbeit
Article in journal
403
Graue Literatur
124
Non-commercial literature
124
Working Paper
114
Arbeitspapier
109
Lehrbuch
97
Textbook
96
Aufsatz im Buch
81
Book section
81
Collection of articles of several authors
73
Sammelwerk
73
Aufsatzsammlung
56
Konferenzschrift
38
Glossar enthalten
35
Glossary included
35
Conference proceedings
24
Hochschulschrift
20
Thesis
15
Handbook
13
Handbuch
13
Bibliografie enthalten
8
Bibliography included
8
Collection of articles written by one author
6
Festschrift
6
Reprint
6
Sammlung
6
Bibliografie
5
Case study
5
Fallstudie
5
Fallstudiensammlung
5
CD-ROM, DVD
4
Guidebook
4
Ratgeber
4
Einführung
3
Systematic review
3
Diskette
2
Elektronischer Datenträger
2
Floppy disk
2
more ...
less ...
Language
All
English
German
105
French
1
Italian
1
Dutch
1
Portuguese
1
Author
All
Eggers, Fabian
6
Hills, Gerald E.
5
Hruschka, Harald
5
Hultman, Claes M.
4
Jones, Rosalind
4
Kraus, Sascha
4
Miles, Morgan P.
4
Topaloğlu, Hüseyin
4
Fillis, Ian
3
Gilmore, Audrey
3
Lehman, Kim
3
Lusch, Robert F.
3
Morrish, Sussie C.
3
Uslay, Can
3
Alqahtani, Nasser
2
Amjad, Tayyab
2
Braunstein, Andrew W.
2
Brodie, Roderick J.
2
Buccieri, Dominic
2
Chaudhuri, Himadri Roy
2
Dalecki, Linden
2
Danaher, Peter J.
2
Eliaz, Kfir
2
Farris, Paul W.
2
Feldman, Jacob
2
Harker, Michael
2
Haryanto, Jony Oktavian
2
Johnson, Lester W.
2
Jones, Oswald
2
Kilenthong, Pitsamorn
2
Kjellberg, Hans
2
Kowalik, Izabela
2
Laczniak, Gene R.
2
Lee, Sung-kyu
2
Leeflang, Peter
2
McAuley, Andrew
2
Nouri, Pouria
2
Nwankwo, Cosmas Anayochukwu
2
Phua, Sabrina
2
Santoso, Adhi Setyo
2
more ...
less ...
Published in...
All
Journal of business research : JBR
18
Management science : journal of the Institute for Operations Research and the Management Sciences
17
International journal of forecasting
11
Journal of research in marketing and entrepreneurship : JRME
10
Industrial marketing management : the international journal for industrial and high-tech firms
9
Operations research
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of research in marketing and entrepreneurship
7
Journal of strategic marketing
7
European journal of operational research : EJOR
5
Journal of marketing management : MM
5
American journal of agricultural economics
4
European journal of marketing : EJM
4
Journal of macromarketing
4
Journal of marketing education : JME
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Marketing theory
4
Omega : the international journal of management science
4
The Canadian journal of economics
4
AMS review : official publication of the Academy of Marketing Science
3
Eastern economic journal
3
European research studies
3
International journal of entrepreneurial venturing : IJEV
3
International journal of entrepreneurship and innovation management
3
International journal of wine business research : IJWBR
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of political economy
3
Journal of small business and enterprise development
3
Journal of the Academy of Marketing Science
3
Marketing intelligence & planning
3
Schmalenbach business review : sbr
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Applied economics
2
Economics letters
2
Global business review
2
International journal of business and globalisation : IJBG
2
International journal of entrepreneurial venturing
2
International journal of production economics
2
more ...
less ...
Source
All
ECONIS (ZBW)
404
Showing
61
-
70
of
404
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
61
Unconditional demand based on information networks
Kuljamina, O. S.
;
Leonova, V. P.
;
Vishnyakova, V. A.
- In:
European research studies
21
(
2018
)
4
,
pp. 726-734
Persistent link: https://www.econbiz.de/10012220904
Saved in:
62
Market shares and profits in two-sided markets
Sato, Susumu
- In:
Economics letters
207
(
2021
),
pp. 1-4
Persistent link: https://www.econbiz.de/10013170223
Saved in:
63
The emergence and implications of Technologized Marketing
Brock, Jürgen Kai-Uwe
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 372-391
Persistent link: https://www.econbiz.de/10012549092
Saved in:
64
Sampling weight adjustments in partial least squares structural equation modeling : guidelines and illustrations
Cheah, Jun-Hwa
;
Roldán, José L.
;
Ciavolino, Enrico
; …
- In:
Total quality management & business excellence
32
(
2021
)
14
,
pp. 1594-1613
Persistent link: https://www.econbiz.de/10012649852
Saved in:
65
Moderating role of entrepreneurial marketing in enhancing society through social entrepreneurship : an Indian perspective
Kishor, Jugal
- In:
International journal of business and globalisation : IJBG
28
(
2021
)
4
,
pp. 450-467
Persistent link: https://www.econbiz.de/10012612722
Saved in:
66
When the quest for the best pays off : how maximising entrepreneurs improve performance by creating entrepreneurial and market oriented businesses
Soltwisch, Brandon William
- In:
Journal of entrepreneurship
30
(
2021
)
2
,
pp. 223-248
Persistent link: https://www.econbiz.de/10012607622
Saved in:
67
Businesses in transition : venturing for a better world through the light of the Economy of Francesco
Ciambotti, Giacorno
- In:
Rivista internazionale di scienze sociali
129
(
2021
)
4
,
pp. 397-414
Persistent link: https://www.econbiz.de/10013271775
Saved in:
68
The effect of technology, information, and marketing on an interconnected world
Huarng, Kun-Huang
;
Botella-Carrubi, Dolores
;
Yu, …
- In:
Journal of business research : JBR
129
(
2021
),
pp. 314-318
Persistent link: https://www.econbiz.de/10012509654
Saved in:
69
New ventures competitiveness and success : do intellectual capital, IT capabilities, entrepreneurial and market orientation really matter?
Anwar, Muhammad
;
Clauß, Thomas
;
Ullah, Rizwan
- In:
Journal of enterprising culture
29
(
2021
)
4
,
pp. 295-323
Persistent link: https://www.econbiz.de/10012694229
Saved in:
70
Exogenous cognition and cognitive state theory : the plexus of consumer analytics and decision-making
Smith, Andrew
;
Harvey, John
;
Goulding, James
;
Smith, Gavin
- In:
Marketing theory
21
(
2021
)
1
,
pp. 53-74
Persistent link: https://www.econbiz.de/10012484431
Saved in:
First
Prev
3
4
5
6
7
8
9
10
11
12
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->