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person:"Brabazon, Anthony"
~isPartOf:"Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)"
~person:"Calvano, Emilio"
~person:"Kietzmann, Jan"
~person:"Parida, Vinit"
~subject:"Artificial intelligence"
~subject:"Learning process"
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Learning process
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B-to-B-Marketing
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Brabazon, Anthony
Calvano, Emilio
Kietzmann, Jan
Parida, Vinit
Paschen, Jeannette
3
Pala, Erol
2
Robertson, Jeandri
2
Baek, Tae Hyun
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Bakpayev, Marat
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Botha, Elsamari
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
Technological forecasting & social change : an international journal
5
Business horizons
4
Journal of business research : JBR
4
Discussion papers / CEPR
3
International journal of industrial organization
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Journal of advertising research
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Technovation : the international journal of technological innovation, entrepreneurship and technology management
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Industrial marketing management : the international journal for industrial and high-tech firms
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Oxford review of economic policy
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ECONIS (ZBW)
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Artificial intelligence, marketing, and the history of technology : Kranzberg's laws as a conceptual lens
Pitt, Christine
;
Paschen, Jeannette
;
Kietzmann, Jan
; …
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
1
,
pp. 81-89
Persistent link: https://www.econbiz.de/10014228879
Saved in:
2
Artificial intelligence (AI) and value co-creation in B2B sales : activities, actors and resources
Paschen, Jeannette
;
Paschen, Ulrich
;
Pala, Erol
; …
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
3
,
pp. 243-251
Persistent link: https://www.econbiz.de/10012668470
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