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person:"Breidbach, Christoph F."
~person:"Barile, Sergio"
~person:"Gummesson, Evert"
~person:"Hughes, Tim"
~person:"Osborne, Stephen P."
~person:"Saviano, Marialuisa"
~subject:"Services marketing"
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Search: subject_exact:"S-d logic"
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Services marketing
Service-Dominant Logic
27
Service-dominant logic
27
Customer integration
12
Kundenintegration
12
Betriebliche Wertschöpfung
10
Value creation
10
Dienstleistungsmarketing
6
Dienstleistungsqualität
5
Marketing theory
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Marketingtheorie
5
Public services
5
Service quality
5
Öffentliche Dienstleistung
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Beziehungsmarketing
4
Business network
4
Relationship marketing
4
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4
Complex systems
3
Customer value
3
Dienstleistung
3
Dienstleistungsmanagement
3
Komplexe Systeme
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Kundenwert
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Lieferantenmanagement
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Resource-based view
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Ressourcenorientierter Ansatz
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Service management
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Services
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Supplier relationship management
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Systems theory
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Theorie
3
Theory
3
resource integration
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service-dominant logic
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B-to-B-Marketing
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Breidbach, Christoph F.
Barile, Sergio
Gummesson, Evert
Hughes, Tim
Osborne, Stephen P.
Saviano, Marialuisa
Vargo, Stephen L.
8
Lusch, Robert F.
7
Edvardsson, Bo
4
Akaka, Melissa Archpru
3
Baglieri, Enzo
3
Alexander Joseph Ibnu Wibowo
2
Chathoth, Prakash K.
2
Furrer, Olivier
2
Grönroos, Christian
2
Harrington, Robert J.
2
Mason, Chris
2
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2
Aarikka-Stenroos, Leena
1
Abela, Andrew V.
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Albinsson, Pia A.
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1
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Ang, Chinhui
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Handbook of research on retailer-consumer relationship development
1
International journal of quality and service sciences
1
Journal of business-to-business marketing
1
Journal of marketing management : MM
1
Journal of the Academy of Marketing Science
1
Public management review
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ECONIS (ZBW)
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1
Marketing agency/client service-for-service provision in an age of digital transformation
Hughes, Tim
;
Vafeas, Mario
- In:
Journal of business-to-business marketing
26
(
2019
)
3/4
,
pp. 265-280
Persistent link: https://www.econbiz.de/10012196308
Saved in:
2
From public service-dominant logic to public service logic : are public service organizations capable of co-production and value co-creation? : editorial essay
Osborne, Stephen P.
- In:
Public management review
20
(
2018
)
2
,
pp. 225-231
Persistent link: https://www.econbiz.de/10011859557
Saved in:
3
A new systems perspective in retail service marketing
Barile, Sergio
;
Saviano, Marialuisa
- In:
Handbook of research on retailer-consumer relationship …
,
(pp. 197-218)
.
2014
Persistent link: https://www.econbiz.de/10010379305
Saved in:
4
Co-production and self-service : the application of Service-Dominant Logic
Hilton, Toni
;
Hughes, Tim
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 861-881
Persistent link: https://www.econbiz.de/10009790970
Saved in:
5
Linking the viable system and many-to-many network approaches to service-dominant logic and service science
Barile, Sergio
;
Polese, Francesco
- In:
International journal of quality and service sciences
2
(
2010
)
1
,
pp. 23-42
Persistent link: https://www.econbiz.de/10003969022
Saved in:
6
Extending the service-dominant logic : from customer centricity to balanced centricity
Gummesson, Evert
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 15-17
Persistent link: https://www.econbiz.de/10003679860
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