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person:"Breidbach, Christoph F."
~person:"Woratschek, Herbert"
~subject:"Relationship marketing"
~subject:"SD-logic"
~subject:"Umwelt"
~subject:"Value creation"
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Relationship marketing
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Service-Dominant Logic
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Customer integration
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Breidbach, Christoph F.
Woratschek, Herbert
Vargo, Stephen L.
22
Lusch, Robert F.
16
Edvardsson, Bo
10
Akaka, Melissa Archpru
6
Grönroos, Christian
6
Hollebeek, Linda D.
5
Hughes, Tim
5
Corsaro, Daniela
4
Drengner, Jan
4
Hilton, Toni
4
Horbel, Chris
4
Löbler, Helge
4
Ng, Irene
4
Ranjan, Kumar Rakesh
4
Skålén, Per
4
Tronvoll, Bård
4
Alexander Joseph Ibnu Wibowo
3
Alves, Helena
3
Baglieri, Enzo
3
Balaji, M. S.
3
Blaschke, Michael
3
Brodie, Roderick J.
3
Busser, James A.
3
Dahl, Andrew J.
3
Frow, Pennie
3
Gummerus, Johanna
3
Helkkula, Anu
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Jaakkola, Elina
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Jacob, Frank
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Kaartemo, Valtteri
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Karpen, Ingo O.
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Kowalkowski, Christian
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Kuusela, Hannu
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Parida, Vinit
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Payne, Adrian
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Peltier, James
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The service industries journal
2
Die Betriebswirtschaft : DBW
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Managing service quality : MSQ ; an international journal
1
Sport management review
1
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ECONIS (ZBW)
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1
Determining customer satisfaction and loyalty from a value co-creation perspective
Woratschek, Herbert
;
Horbel, Chris
;
Popp, Bastian
- In:
The service industries journal
40
(
2020
)
11/12
,
pp. 777-799
Persistent link: https://www.econbiz.de/10012260352
Saved in:
2
The sport cluster concept as middle-range theory for the sport value framework
Gerke, Anna
;
Woratschek, Herbert
;
Dickson, Geoff
- In:
Sport management review
23
(
2020
)
2
,
pp. 200-214
Persistent link: https://www.econbiz.de/10012295138
Saved in:
3
How context shapes value co-creation : spectator experience of sport events
Horbel, Chris
;
Popp, Bastian
;
Woratschek, Herbert
; …
- In:
The service industries journal
36
(
2016
)
11/12
,
pp. 510-531
Persistent link: https://www.econbiz.de/10011657363
Saved in:
4
Technology-enabled value co-creation : an empirical analysis of actors, resources, and practices
Breidbach, Christoph F.
;
Maglio, Paul P.
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 73-85
Persistent link: https://www.econbiz.de/10011531232
Saved in:
5
Beyond virtuality : from engagement platforms to engagement ecosystems
Breidbach, Christoph F.
;
Brodie, Roderick J.
; …
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
6
,
pp. 592-611
Persistent link: https://www.econbiz.de/10010526466
Saved in:
6
Service-dominant logic : quo vadis?
Löbler, Helge
;
Woratschek, Herbert
- In:
Die Betriebswirtschaft : DBW
73
(
2013
)
2
,
pp. 87-88
Persistent link: https://www.econbiz.de/10009727073
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