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person:"Choo, Ho Jung"
~person:"Arrigo, Elisa"
~person:"Choi, Tsan-Ming"
~person:"Goworek, Helen"
~subject:"Hong Kong"
~subject:"Markenführung"
~type_genre:"Aufsatz in Zeitschrift"
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Hong Kong
Markenführung
Fashion
46
Mode
46
Lieferkette
21
Supply chain
21
Textile distribution
19
Textilhandel
19
Consumer behaviour
15
Konsumentenverhalten
15
Bekleidungsindustrie
13
Clothing industry
13
Luxury goods
8
Luxusgüter
8
Brand management
7
New product development
6
Produktentwicklung
6
Supply chain management
5
Sustainability
5
Hongkong
4
Nachhaltigkeit
4
Sustainable product
4
Öko-Produkt
4
Corporate Social Responsibility
3
Corporate social responsibility
3
Einzelhandel
3
Lieferantenmanagement
3
Retail trade
3
South Korea
3
Supplier relationship management
3
Südkorea
3
Theorie
3
Theory
3
Advertising
2
Begrenzte Rationalität
2
Bounded rationality
2
Brand
2
Brand extension
2
Business ethics
2
Business model
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Article
11
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Aufsatz in Zeitschrift
Article in journal
11
Aufsatz im Buch
3
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English
11
Author
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Choo, Ho Jung
Arrigo, Elisa
Choi, Tsan-Ming
Goworek, Helen
Ko, Eunju
10
Moore, Christopher M.
5
Kim, HaeJung
4
Kim, Kyung Hoon
4
Kim, Sang Jin
4
Liu, Shuk-ching
4
Loureiro, Sandra Maria Correia
4
McColl, Julie
4
Phau, Ian
4
Fuxman, Leonora
3
Mahmoud, Ali B.
3
Mohr, Iris
3
Moore, Christopher
3
Warnaby, Gary
3
Ahn, SooKyoung
2
Aiello, Gaetano
2
Aslam, Usman
2
Au, Raymond
2
Bai, Huifeng
2
Bandinelli, Romeo
2
Barnes, Liz
2
Bhaduri, Gargi
2
Bonilla Quijada, María del Rocío
2
Camiciottoli, Belinda Crawford
2
Caratù, Myriam
2
Chae, Heeju
2
Chow, Pui-Sze
2
Del Olmo Arriaga, Josep Lluis
2
Doyle, Stephen A.
2
Forney, Judith A.
2
Grigoriou, Nicholas
2
Guercini, Simone
2
Hack-Polay, Dieu
2
Haug, Anders
2
Hui, Chi-leung
2
Ikeda, Kayo
2
Im, Hyunjoo
2
Jain, Sheetal
2
Joo, Bo Ra
2
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International journal of production economics
2
Journal of fashion marketing and management
2
Journal of retailing and consumer services
2
Asia Pacific journal of marketing and logistics
1
Journal of business research : JBR
1
The journal of brand management : an international journal
1
Tourism economics : the business and finance of tourism and recreation
1
Transportation research / E : an international journal
1
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ECONIS (ZBW)
11
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1
Pay upfront or pay later? : fixed royal payment in sustainable fashion brand franchising
Cai, Ya-Jun
;
Chen, Yue
;
Siqin, Tana
;
Choi, Tsan-Ming
; …
- In:
International journal of production economics
214
(
2019
),
pp. 95-105
Persistent link: https://www.econbiz.de/10012036544
Saved in:
2
Optimal advertisement budget allocation and coordination in luxury fashion supply chains with multiple brand-tier products
Choi, Tsan-Ming
;
Liu, Na
- In:
Transportation research / E : an international journal
130
(
2019
),
pp. 95-107
Persistent link: https://www.econbiz.de/10012117854
Saved in:
3
The flagship stores as sustainability communication channels for luxury fashion retailers
Arrigo, Elisa
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 170-177
Persistent link: https://www.econbiz.de/10011904369
Saved in:
4
Brand loyalties in designer luxury and fast fashion co-branding alliances
Shen, Bin
;
Choi, Tsan-Ming
;
Chow, Pui-Sze
- In:
Journal of business research : JBR
81
(
2017
),
pp. 173-180
Persistent link: https://www.econbiz.de/10011771672
Saved in:
5
Effects of Chinese consumers' relationship benefits and satisfaction on attitudes toward foreign fashion brands : the moderating role of country of salesperson
Choi, Yu Hua
;
Choo, Ho Jung
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 99-106
Persistent link: https://www.econbiz.de/10011434102
Saved in:
6
Implementation of fashion ERP systems in China : case study of a fashion brand, review and future challenges
Choi, Tsan-Ming
;
Chow, Pui-Sze
;
Liu, Shuk-ching
- In:
International journal of production economics
146
(
2013
)
1
,
pp. 70-81
Persistent link: https://www.econbiz.de/10010221833
Saved in:
7
A Five-R analysis for sustainable fashion supply chain management in Hong Kong : a case analysis
Ho, Holly Pui-yan
;
Choi, Tsan-Ming
- In:
Journal of fashion marketing and management
16
(
2012
)
2
,
pp. 161-175
Persistent link: https://www.econbiz.de/10009568414
Saved in:
8
Individual tourists from the Chinese Mainland to Hong Kong : implications for tourism marketing in fashion
Liu, Shuk-ching
;
Choi, Tsan-Ming
;
Au, Raymond
;
Hui, …
- In:
Tourism economics : the business and finance of tourism …
17
(
2011
)
6
,
pp. 1287-1309
Persistent link: https://www.econbiz.de/10009506628
Saved in:
9
Fast fashion brand extensions : an empirical study of consumer preferences
Choi, Tsan-Ming
;
Liu, Na
;
Liu, Shuk-ching
;
Mak, Joseph
; …
- In:
The journal of brand management : an international journal
17
(
2009/10
)
7
,
pp. 472-487
Persistent link: https://www.econbiz.de/10008652697
Saved in:
10
Consumer attitudes towards brand extensions of designer-labels and mass-market labels in Hong Kong
Liu, Shuk-ching
;
Choi, Tsan-Ming
- In:
Journal of fashion marketing and management
13
(
2009
)
4
,
pp. 527-540
Persistent link: https://www.econbiz.de/10003904760
Saved in:
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