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person:"Fritz, Wolfgang"
~person:"Giovannetti, Emanuele"
~person:"Kotler, Philip"
~subject:"Marketing"
~subject:"Theory"
~type:"article"
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Fritz, Wolfgang
Giovannetti, Emanuele
Kotler, Philip
Bauer, Hans H.
12
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10
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9
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6
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5
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5
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5
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5
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Information economics and policy : IEP
2
Eurasian business review
1
International journal of forecasting
1
International journal of industrial organization
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Luxury marketing : a challenge for theory and practice
1
Markteintritts-Management : Probleme, Strategien, Erfahrungen
1
New directions in economic geography
1
Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
1
Strategien und Trends im Handelsmanagement : disziplinenübergreifende Herausforderungen und Lösungsansätze ; Festschrift für Professor Dr. Dr. h.c. Erich Greipl
1
The journal of business strategy
1
Zum Erkenntnisstand der Betriebswirtschaftslehre am Beginn des 21. Jahrhunderts : Festschrift für Erich Loitlsberger zum 80. Geburtstag
1
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ECONIS (ZBW)
13
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1
Metaverse - the new marketing universe
Hollensen, Svend
;
Kotler, Philip
;
Opresnik, Marc Oliver
- In:
The journal of business strategy
44
(
2023
)
3
,
pp. 119-125
Persistent link: https://www.econbiz.de/10014253324
Saved in:
2
Platform competition and incumbency advantage under heterogeneous lock-in effects
Giovannetti, Emanuele
;
Siciliani, Paolo
- In:
Information economics and policy : IEP
63
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014330988
Saved in:
3
The interaction between direct and indirect network externalities in the early diffusion of mobile social networking
Giovannetti, Emanuele
;
Hamoudia, Mohsen
- In:
Eurasian business review
12
(
2022
)
4
,
pp. 617-642
Persistent link: https://www.econbiz.de/10013431495
Saved in:
4
Agglomeration and
internet
exchange points : an exploration of the
internet
morphology
D'Ignazio, Alessio
;
Giovannetti, Emanuele
- In:
New directions in economic geography
,
(pp. 315-337)
.
2007
Persistent link: https://www.econbiz.de/10003442913
Saved in:
5
Markteintrittsstrategien in der
Internet
-Ökonomie
Fritz, Wolfgang
- In:
Markteintritts-Management : Probleme, Strategien, …
,
(pp. 223-238)
.
2000
Persistent link: https://www.econbiz.de/10001500655
Saved in:
6
Luxury marketing in the age of cheap : an exploratory survey on consumer behavior in online shopping clubs
Fritz, Wolfgang
;
Gülow, Wencke
- In:
Luxury marketing : a challenge for theory and practice
,
(pp. 187-205)
.
2013
Persistent link: https://www.econbiz.de/10009667676
Saved in:
7
Asymmetry and discrimination in
Internet
peering : evidence from the LINX
D'Ignazio, Alessio
;
Giovannetti, Emanuele
- In:
International journal of industrial organization
27
(
2009
)
3
,
pp. 441-448
Persistent link: https://www.econbiz.de/10003855041
Saved in:
8
The diffusion of mobile social networking : exploring adoption externalities in four G7 countries
Scaglione, Miriam
;
Giovannetti, Emanuele
;
Hamoudia, Mohsen
- In:
International journal of forecasting
31
(
2015
)
4
,
pp. 1159-1170
Persistent link: https://www.econbiz.de/10011474965
Saved in:
9
Interconnection, differentiation and bottlenecks in the
Internet
Giovannetti, Emanuele
- In:
Information economics and policy : IEP
14
(
2002
)
3
,
pp. 385-404
Persistent link: https://www.econbiz.de/10001703842
Saved in:
10
Tendenzen marktorientierter Preispolitik im "Electronic Commerce"
Wagner, Udo
;
Fritz, Wolfgang
- In:
Zum Erkenntnisstand der Betriebswirtschaftslehre am …
,
(pp. 451-474)
.
2001
Persistent link: https://www.econbiz.de/10001591271
Saved in:
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