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person:"Häusel, Hans-Georg"
~source:"econis"
~subject:"Customers"
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Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
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ECONIS (ZBW)
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Brain View : [warum Kunden kaufen]
Häusel, Hans-Georg
-
2012
-
3. Aufl,
Persistent link: https://www.econbiz.de/10009718128
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Think Limbic! Die Emotionsstrukturen im Gehirn für erfolgreiches Marketing nutzen
Häusel, Hans-Georg
- In:
Erfolgsfaktor Emotionalisierung : wie Unternehmen die …
,
(pp. 17-26)
.
2010
Persistent link: https://www.econbiz.de/10008773286
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