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person:"Hatch, Mary Jo"
~person:"Alexanderson, Ola"
~person:"Sardoschau, Sulin"
~subject:"Dänemark"
~subject:"Organisatorischer Wandel"
~type:"article"
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Brand culture
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1
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Material and meaning in the dynamics of organizational culture and identity with implications for the leadership of organizational change
Hatch, Mary Jo
- In:
The handbook of organizational culture and climate
,
(pp. 341-358)
.
2011
Persistent link: https://www.econbiz.de/10014545728
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2
A cultural perspective on corporate branding : the case of LEGO Group
Schultz, Majken
;
Hatch, Mary Jo
- In:
Brand culture
,
(pp. 15-33)
.
2005
Persistent link: https://www.econbiz.de/10003239230
Saved in:
3
The dynamics of organizational identity
Hatch, Mary Jo
;
Schultz, Majken
- In:
Organizational identity : a reader
,
(pp. 377-403)
.
2004
Persistent link: https://www.econbiz.de/10002009112
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