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person:"Helmig, Bernd"
~isPartOf:"Aktuelle Forschungsfragen im Dienstleistungsmarketing : [Workshop Dienstleistungsmarketing 2008]"
~person:"Badelt, Christoph"
~person:"Priller, Eckhard"
~subject:"Kundenzufriedenheit"
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Zur Rolle des Konstrukts Identifikation zur Erklärung von Spendenbeziehungen : eine qualitative Untersuchung
Michalski, Silke
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Helmig, Bernd
- In:
Aktuelle Forschungsfragen im Dienstleistungsmarketing : …
,
(pp. 237-251)
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2008
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