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person:"Helmig, Bernd"
~language:"eng"
~person:"Weisbrod, Burton Allen"
~subject:"Beziehungsmarketing"
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Why do donors donate? : examining the effects of organizational identification and identity salience on the relationships among satisfaction, loyalty, and donation behavior
Boenigk, Silke
;
Helmig, Bernd
- In:
Journal of service research : JSR
16
(
2013
)
4
,
pp. 533-548
Persistent link: https://www.econbiz.de/10010203502
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