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person:"Herrmann, Andreas"
~person:"Armstrong, Gary"
~person:"Belz, Christian"
~person:"Benkenstein, Martin"
~person:"Burmann, Christoph"
~person:"Diller, Hermann"
~person:"Frömbling, Simone"
~person:"McDonald, Malcolm"
~person:"Sander, Matthias"
~person:"Steffenhagen, Hartwig"
~type_genre:"Bibliografie"
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Herrmann, Andreas
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McDonald, Malcolm
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Market segmentation : how to do it, how to profit from it
McDonald, Malcolm
;
Dunbar, Ian
-
2004
-
1. publ.
Persistent link: https://www.econbiz.de/10001783714
Saved in:
2
Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
Bruhn, Manfred
(
contributor
);
Meffert, Heribert
(
honouree
); …
-
1998
-
2., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10000653007
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