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person:"Herrmann, Andreas"
~person:"Belz, Christian"
~person:"Diller, Hermann"
~person:"McDonald, Malcolm"
~person:"Schneider, Willy"
~subject:"Soziomarketing"
~type_genre:"Bibliografie"
~type_genre:"Case study"
~type_genre:"Graue Literatur"
~type_genre:"Hochschulschrift"
~type_genre:"Sammlung"
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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Die Akquisition von Spenden als eine Herausforderung für das Marketing
Schneider, Willy
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1996
Persistent link: https://www.econbiz.de/10000584022
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Die Leistungsfähigkeit des Marketing-Ansatzes im Spendensektor : das Beispiel der Spendenakquisition mittels Spendenbrief
Schneider, Willy
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1992
Persistent link: https://www.econbiz.de/10013416579
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