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person:"Homburg, Christian"
~person:"Baumann, Jasmin"
~person:"Chatterjee, Sharmila C."
~person:"Friend, Scott B."
~person:"He, Jiaxun"
~person:"Menon, Ajay"
~person:"Tecklenburg, Tim"
~subject:"Customer value"
~subject:"Product management"
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Search: subject_exact:"Supplier relationship management"
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Customer value
Product management
Lieferantenmanagement
60
Supplier relationship management
60
Beziehungsmarketing
29
Relationship marketing
29
Deutschland
21
Germany
21
Theorie
18
Theory
18
Kundenwert
16
Business-to-business marketing
15
B-to-B-Marketing
14
Marketing management
13
Marketingmanagement
13
Betriebliche Wertschöpfung
10
Value creation
10
Customer satisfaction
9
Kundenzufriedenheit
9
Customer integration
8
Kundenintegration
8
Consumer behaviour
7
Konsumentenverhalten
7
Kundenbindung
7
Beziehungsmanagement
6
Confidence
6
Marketing-Mix
6
Value co-creation
6
Vertrauen
6
Erfolgsfaktor
5
Estimation
5
Preismanagement
5
Pricing strategy
5
Salespeople
5
Schätzung
5
Success factor
5
Verkaufspersonal
5
Business-to-Business-Marketing
4
Kundenmanagement
4
Beschaffung
3
Bundling strategy
3
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Aufsatz in Zeitschrift
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Language
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English
16
German
3
Author
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Homburg, Christian
Baumann, Jasmin
Chatterjee, Sharmila C.
Friend, Scott B.
He, Jiaxun
Menon, Ajay
Tecklenburg, Tim
Kleinaltenkamp, Michael
8
Keränen, Joona
6
Eggert, Andreas
5
Anderson, James C.
4
Ulaga, Wolfgang
4
Corsaro, Daniela
3
Fürst, Andreas
3
Gligor, David M.
3
Jalkala, Anne
3
Komulainen, Hanna
3
Le Meunier-FitzHugh, Kenneth
3
Malshe, Avinash
3
Pepels, Werner
3
Prigge, Jana-Kristin
3
Aarikka-Stenroos, Leena
2
Beutin, Nikolas
2
Buhl, Hans Ulrich
2
Cabiddu, Francesca
2
Kaplan, Robert S.
2
Krcal, Hans-Christian
2
Kuester, Sabine
2
Kumar, Nirmalya
2
Latinovic, Zoran
2
Liesegang, Günter
2
MacDonald, Emma K.
2
Narus, James A.
2
Roemer, Ellen
2
Roth, Stefan
2
Russo, Ivan
2
Saab, Samy
2
Schmidt, Robert Christian
2
Terho, Harri
2
Watanabe, Yoshiaki
2
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Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of business research : JBR
3
Journal of the Academy of Marketing Science
3
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
AMS review : official publication of the Academy of Marketing Science
1
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
1
Journal of marketing management : MM
1
Journal of service research : JSR
1
Reihe: Management-Know-how / M : praxisnah und aktuell
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
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ECONIS (ZBW)
19
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1
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10
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19
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date (oldest first)
1
Value co-creation : Balancing B2B platform value and potential reverse-value effects
Latinovic, Zoran
;
Chatterjee, Sharmila C.
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014549652
Saved in:
2
How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? : an empirical study in China
He, Jiaxun
;
Zhang, Shuang
- In:
Journal of business research : JBR
142
(
2022
),
pp. 694-706
Persistent link: https://www.econbiz.de/10013168453
Saved in:
3
Achieving the promise of AI and ML in delivering economic and relational customer value in B2B
Latinovic, Zoran
;
Chatterjee, Sharmila C.
- In:
Journal of business research : JBR
144
(
2022
),
pp. 966-974
Persistent link: https://www.econbiz.de/10013185064
Saved in:
4
What drives customer re-engagement? : the foundational role of the sales-service interplay in episodic value co-creation
Friend, Scott B.
;
Malshe, Avinash
;
Fisher, Gregory J.
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 271-286
Persistent link: https://www.econbiz.de/10012162589
Saved in:
5
Addressing a product management's orphan : how to externally implement product eliminations in a B2B setting
Prigge, Jana-Kristin
;
Homburg, Christian
;
Fürst, Andreas
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 56-73
Persistent link: https://www.econbiz.de/10011822115
Saved in:
6
Influence of interfirm brand values congruence on relationship qualities in B2B contexts
He, Jiaxun
;
Huang, Haiyang
;
Wu, Wanying
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 161-173
Persistent link: https://www.econbiz.de/10011887323
Saved in:
7
Initiating value co-creation : dealing with non-receptive customers
Malshe, Avinash
;
Friend, Scott B.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 895-920
Persistent link: https://www.econbiz.de/10011924786
Saved in:
8
B2B relationship calculus : quantifying resource effects in service-dominant logic
DeLeon, Anthony J.
;
Chatterjee, Sharmila C.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 402-427
Persistent link: https://www.econbiz.de/10011685005
Saved in:
9
The challenge of communicating reciprocal value promises : buyer-seller value proposition disparity in professional services
Baumann, Jasmin
;
Le Meunier-FitzHugh, Kenneth
;
Wilson, Hugh
- In:
Industrial marketing management : the international …
64
(
2017
),
pp. 107-121
Persistent link: https://www.econbiz.de/10011738398
Saved in:
10
Key skills for crafting customer solutions within an ecosystem : a theories-in-use perspective
Friend, Scott B.
;
Malshe, Avinash
- In:
Journal of service research : JSR
19
(
2016
)
2
,
pp. 174-191
Persistent link: https://www.econbiz.de/10011485437
Saved in:
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